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Nairaland Forum / Entertainment / Sports / How Nike Turned Nigeria’s World Cup Kit Into A Fashion Phenomenon (535 Views)
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How Nike Turned Nigeria’s World Cup Kit Into A Fashion Phenomenon by Naijiant: 7:02pm On Jun 13, 2018 |
When a World Cup kit is good, it becomes iconic. Due to the competition’s quadrennial nature, each time the world’s biggest sporting event comes to town is one of a very limited number of opportunities to show the Bleep out. Not only do hometown fans rush to swoop up their selection’s latest offering, but so too do neutral fans who want to find a reason to support more teams than just their own.More: https://www.naijiant.com/photos/how-nike-turned-nigerias-world-cup-kit-into-a-fashion-phenomenon/ |
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