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Why Is Making A Comeback To The Nigerian Music Industry Difficult ? - Music/Radio (2) - Nairaland

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Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by feelgoodstuffs(m): 12:45pm On Aug 19, 2021
Na once person dey blow

2 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by aikyg(m): 12:46pm On Aug 19, 2021
See finish syndrome! When they see you finish, you'll never be the same again. Doesn't matter how good you are. Look at Eeedris and 9ice. They have seen them finish.

5 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by buJu234: 12:48pm On Aug 19, 2021
not only in Music oo...

its almost all disciplines in Nigeria... if u missed that opportunity u may never get it back

if don't invest ur money wisely, u may not get that opportunity again because there are over a million persons on the line, which means u may likely go back to the beginning.

so be wise... and make good use of any positive opportunity

4 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by SirBunky85(m): 12:49pm On Aug 19, 2021
Synord:
The Nigerian Music Industry is one of the biggest and largest in the world. There is an estimated one hundred thousand recording artistes/musicians in the country and daily music releases of not less than 100 songs. Music Fridays in Nigeria culminate in the release of almost 1000 songs. One major goal of Nigeria’s numerous artistes, producers, song writers, back up vocalists etc., is to “BLOW”.

Blow in the Nigerian lingual is not an exchange of physical punches as the reader might think or a terrorist detonating a bomb. Blow in this context is for their songs and creative performance to be known and enjoyed by all and sundry across the country, Africa, and the world as a whole.

Having a nationwide hit in one‘s catalogue is not a small feat for a creative person in the Nigerian Music Industry. The joy of the numerous airplays, fans chanting your lyrics word for word, sold out shows and tours, streaming incomes and all the other perks that comes with being a hot artiste cannot be overestimated. It is only reasonable that all artistes would want to remain at the top spot for as long as they can.

Change is however a constant thing and the dynamic nature of music in Africa plus the large pool of talented and consistent artistes in the country makes maintaining the fame a tad more difficult that gaining the fame itself. It is harder to remain at the top because there are a lot of other perhaps even more talented creatives working very hard to take your spot.

Record label issues, poor PR, laziness, drug abuse, marital issues, scandals, change of musical style etc., are some of the popular reasons why most artistes are unable to manage their fame and end up becoming one hit wonders. Artistes like Deebee of Collabo Fame, XP Pasa Pasa, Sean Tero Choko, Humblesmith Osinachi, AY dot com, Rayce, Don Tom Putu putu among others are pure examples of one hit wonders in the Nigerian music industry.

A lot of A-list artistes also fall off the radar after a while due to the above-mentioned issues and similar matters. A few exceptions do occur where these artistes return to the limelight like the historic 2018 run of Duncan mighty in the Nigerian music industry after recording a song titled “Fake love“ with Wizkid. His run remains one of the most successful comebacks in the industry till date. A lot of other top artistes who fell off have not had similar success despite signing new deals and featuring some of the hot new kids on the block. It is clear and evident that “REBLOWING“ in the Nigerian music industry is not an easy task.

The main question now is for an artiste that has not been popping in the industry for like a year or two and wants to make a comeback to the industry, what are the steps such an artiste can take to make a successful comeback? Why is it so difficult to make a comeback into the Nigerian music industry?

https://olaoluwaidowu.org/Articles/Why-is-Making-a-Comeback-in-the-Nigerian-Music-Industry-Difficult/#wbb8

Cc lalasticlala
you should've added Kcee to your list of artist who have gone AWOL
Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by iamDrRhymes(m): 12:52pm On Aug 19, 2021
Well, things are much complex than how the writer placed it. There is a politics in the Nigerian Music Industry- individuals that sit and decide who gets what.

Efforts can be frustrated by ‘Unknown Hands’. I know what am saying. It’s never about who has the best song or who is working hard.

8 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by DissTroy(m): 1:02pm On Aug 19, 2021
Romanoff:
Because preference changes with demographics. The demographics you made music for in the past have moved on, so you are faced with a younger demographic than you are use to and their preference is different from what you use to dish out both in lyrics and beats.

Not necessarily so.
KC Presh were some of the hottest groups then in the 2000's. Headlined shows: Star Quest, Kennis Music Fiesta, several even till about 2007/8.

KC did a massive comeback in 2013 with Limpopo and was A-list for about 3 more years until the Harry Song saga.

Waje did some sort of comebacks after fame in 2004 - 2006. Then in 2009 to 2012.

2 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by Angbakpa(m): 1:02pm On Aug 19, 2021
eburuu:
are you ok we are talking about musican...which one be k1 and pasuma...stop disgraceing ur self bra



Lol......abeg oo, Pauma no be music again? The man dey try na.

1 Like

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by abigailstar: 1:03pm On Aug 19, 2021
Chloraseptic:
Have you ever seen married people that divorced and later unite to remarry again.

It's almost always impossible..

Eminem did it with his them wife, Kim but it didn't work out.

So that's the case with Nigeria music industry

Hmmm
Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by menace001(m): 1:05pm On Aug 19, 2021
eburuu:
are you ok we are talking about musican...which one be k1 and pasuma...stop disgraceing ur self bra

Are they not musicians ����.

I quite agree wit him, coming back is easy when u av ur target audience, devoted n passionate fans. Those mentioned names have it all

8 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by Romanoff(f): 1:06pm On Aug 19, 2021
DissTroy:


Not necessarily so.
KC Presh were some of the hottest groups then in the 2000's. Headlined shows: Star Quest, Kennis Music Fiesta, several even till about 2007/8.

KC did a massive comeback in 2013 with Limpopo and was A-list for about 3 more years until the Harry Song saga.

Wake did some sort of comebacks after fame in 2004 - 2006. Then in 2009 to 2012.

It's different breaking out from a group. Even at that, it's not guaranteed. Where's Presh from same KC Presh today?

3 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by Nobody: 1:06pm On Aug 19, 2021
Because Nigerians are fickle minded. If you don’t keep up with the ever changing trends they put you is the dustbin immediately.

1 Like

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by eburuu: 1:10pm On Aug 19, 2021
menace001:


Are they not musicians ����.

I quite agree wit him, coming back is easy when u av ur target audience, devoted n passionate fans. Those mentioned names have it all
iya la ya pasuma sho on wine me ni
Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by DissTroy(m): 1:12pm On Aug 19, 2021
Romanoff:


It's different breaking out from a group. Even at that, it's not guaranteed. Where's Presh from same KC Presh today?

You think so? Styl Plus - the most talented boy band Nigeria has ever had - broke up to do music solo and none of them has made it back even halfway to the top.

The Pulse (which DJ Switch was a part of) broke up but each still does music and none made it back to our music consciousness.

6 Likes 1 Share

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by theTranslator: 1:13pm On Aug 19, 2021
HEAVEN4444:
cheesy becuse nigerians are very religious. bible says woe betide a man who returns to his vomit. so once you stop trending nobody wan return grin
grin
Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by IbileIfe: 1:14pm On Aug 19, 2021
It is not difficult if you are truly gifted, talented and you have good knowledge of the current trends in music.
Supply on demand.

If you want a hit song, contact me.
I work with international composers of beats for soundtracks and songs.

1 Like

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by Synord(m): 1:15pm On Aug 19, 2021
Romanoff:
Because preference changes with demographics and time. The demographics you made music for in the past have moved on, so you are faced with a younger demographic than you are use to and their preference is different from what you use to dish out both in lyrics and beats.

How then do one make evergreen music thy transcends demographics and is enjoyable to all and sundry ?

3 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by thomasjoe(m): 1:20pm On Aug 19, 2021
Synord:
The Nigerian Music Industry is one of the biggest and largest in the world. There is an estimated one hundred thousand recording artistes/musicians in the country and daily music releases of not less than 100 songs. Music Fridays in Nigeria culminate in the release of almost 1000 songs. One major goal of Nigeria’s numerous artistes, producers, song writers, back up vocalists etc., is to “BLOW”.

Blow in the Nigerian lingual is not an exchange of physical punches as the reader might think or a terrorist detonating a bomb. Blow in this context is for their songs and creative performance to be known and enjoyed by all and sundry across the country, Africa, and the world as a whole.

Having a nationwide hit in one‘s catalogue is not a small feat for a creative person in the Nigerian Music Industry. The joy of the numerous airplays, fans chanting your lyrics word for word, sold out shows and tours, streaming incomes and all the other perks that comes with being a hot artiste cannot be overestimated. It is only reasonable that all artistes would want to remain at the top spot for as long as they can.

Change is however a constant thing and the dynamic nature of music in Africa plus the large pool of talented and consistent artistes in the country makes maintaining the fame a tad more difficult that gaining the fame itself. It is harder to remain at the top because there are a lot of other perhaps even more talented creatives working very hard to take your spot.

Record label issues, poor PR, laziness, drug abuse, marital issues, scandals, change of musical style etc., are some of the popular reasons why most artistes are unable to manage their fame and end up becoming one hit wonders. Artistes like Deebee of Collabo Fame, XP Pasa Pasa, Sean Tero Choko, Humblesmith Osinachi, AY dot com, Rayce, Don Tom Putu putu among others are pure examples of one hit wonders in the Nigerian music industry.

A lot of A-list artistes also fall off the radar after a while due to the above-mentioned issues and similar matters. A few exceptions do occur where these artistes return to the limelight like the historic 2018 run of Duncan mighty in the Nigerian music industry after recording a song titled “Fake love“ with Wizkid. His run remains one of the most successful comebacks in the industry till date. A lot of other top artistes who fell off have not had similar success despite signing new deals and featuring some of the hot new kids on the block. It is clear and evident that “REBLOWING“ in the Nigerian music industry is not an easy task.

The main question now is for an artiste that has not been popping in the industry for like a year or two and wants to make a comeback to the industry, what are the steps such an artiste can take to make a successful comeback? Why is it so difficult to make a comeback into the Nigerian music industry?

https://olaoluwaidowu.org/Articles/Why-is-Making-a-Comeback-in-the-Nigerian-Music-Industry-Difficult/#wbb8

Cc lalasticlala
Change the strategy
The marketing , songwriting content, video, beats, publicity strategies ...but don't show desperation or too much copycat stuff ...
These are the keys

3 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by juman(m): 1:23pm On Aug 19, 2021
Good music that matches the time would always sell well.

For example as muscian try to study why wasiu, pasuma, osupa, obesere are popular while many uncountable other fuji muscians are not so popular.

Its some little differences that make them the leaders.

6 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by Romanoff(f): 1:28pm On Aug 19, 2021
Synord:


How then do one make evergreen music thy transcends demographics and is enjoyable to all and sundry ?

That's why only few remain relevant. Songs like African queen, Not the girl, Pray for me, Holler at your boy etc are ever green songs. Even songs by Lagbaja and Sunny Ade are evergreen classics.

6 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by Romanoff(f): 1:29pm On Aug 19, 2021
DissTroy:


You think so? Styl Plus - the most talented boy band Nigeria has ever had - broke up to do music solo and none of them has made it back even halfway to the top.

The Pulse (which DJ Switch was a part of) broke up but each still does much and none made it back to our music consciousness.

That's why I said it's different. Plantashun bois, two of them blow, one more than the other.

The dynamics are different.

3 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by Daniluv1(m): 1:36pm On Aug 19, 2021
grin grin
osuofia2:
SPEED DARLINGTON CAME BACK AND BETTER

grin grin grin grin grin grin grin

This one nor Normal again

1 Like

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by juman(m): 1:38pm On Aug 19, 2021
The shortest way to blow again is to buy good lyrics from others and you sing it.

2 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by Skillsnigeria: 1:45pm On Aug 19, 2021
Hmmm
Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by menace001(m): 1:46pm On Aug 19, 2021
eburuu:
iya la ya pasuma sho on wine me ni
Av u ever wondered y he has a cult followership.
May be the topic should av bn more specific, *hip hop artists* should av bn used

1 Like

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by IbileIfe: 1:49pm On Aug 19, 2021
aikyg:
See finish syndrome! When they see you finish, you'll never be the same again. Doesn't matter how good you are. Look at Eeedris and 9ice. They have seen them finish.
They are opportunists and not true creative artists.

REINVENT or you will become EXTINCT.
Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by shaklisco(m): 1:57pm On Aug 19, 2021
eburuu:
are you ok we are talking about musican...which one be k1 and pasuma...stop disgraceing ur self bra
you should be the one to stop disgrace him self, if they are not musicians tell me what they are?
Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by Perfectbeing(m): 1:58pm On Aug 19, 2021
Can Olamide pull a comeback?

2 Likes

Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by shadrach77: 2:01pm On Aug 19, 2021
It's because there are too many talents and the industry is evolving constantly
Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by Skillsnigeria: 2:03pm On Aug 19, 2021
grin
Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by Stricklybidness(m): 2:08pm On Aug 19, 2021
udoka55555:
If you start getting the money, friends that won't help your life will start coming, telling you that you have arrived, they will be feeding you with lies that your music is still number one in town, and you will believe them, two years on the line they will still be telling you the same shit. Then financial advisers will come and start taking your time to educate you on how to invest your money etc.

Before you know it, you won't have time to relax and create good music again.




The only way forward is to aspire to be the best, win the awards and have hunger for international fame....not just limit yourself to Nigeria fame...dream to be at the top of the world music, work hard to produce good songs and try as much as you can to be having enough rest and quite times alone...

Never allow the fame and money to get into your head.... And don't envy those non music artists that have made it big!!!

Be yourself, see yourself as still upcoming since you are yet to conquer the world.

These are the kind of people I need around me.


So can we be friends?
Re: Why Is Making A Comeback To The Nigerian Music Industry Difficult ? by Stricklybidness(m): 2:11pm On Aug 19, 2021
Romanoff:
Because preference changes with demographics and time. The demographics you made music for in the past have moved on, so you are faced with a younger demographic than you are use to and their preference is different from what you use to dish out both in lyrics and beats.

You can say that again.

1 Like

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