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Low Sales On FB Ads Is Affecting My Love Life [picture attached] - Romance (2) - Nairaland

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Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 3:10am On Oct 04
Blissful102:

I'm interested in the product,
Please email me at Wealthdigitals36@gmail.com

It's herbs and roots. Like your normal agbo. So there you go
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 7:03am On Oct 04
Stayed awake yesterday till past 2am working on a sales page for the last product I'll give a trial.

I have to complete it this morning in other to test run it today being a weekend.

I also made up my mind to start building a customer list. I think I leave a lot of money on the table running a hot sales campaign as against growing a customer list.

Hopefully this will work 🤞

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Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by ecomalchemistt(m): 9:20am On Oct 04
CandyOps:
Stayed awake yesterday till past 2am working on a sales page for the last product I'll give a trial.

I have to complete it this morning in other to test run it today being a weekend.

I also made up my mind to start building a customer list. I think I leave a lot of money on the table running a hot sales campaign as against growing a customer list.

Hopefully this will work 🤞


There’s money in the list.

Also focus on building a digital real estate , like a YouTube channel or something.

Also add digital marketing specific skills to your portfolio (SEO, SEM, PPC,) etc.

1 Like

Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by Blissful102: 11:42am On Oct 04
CandyOps:
I spend at least on an average 250 to 500k on FB Ads monthly.

I sell strictly online with no physical shop
Niche- Gadgets and electronic wearables.

I had to stop selling kids iPad as the cost price keeps soaring and one spoilt product will erase any gains you made from past sales. Plus dollar to naira is killing the gains.

My dashboard sales are great. With CPA averaging at 3000NGN per purchase on dashboard but with 30% success rate in deliveries that means that my real time conversion rate is around ₦6k.
.

I don't build a list as I'm focused on Hot Sales and direct response.

So I had to switch up my products and I ran a test ad for wearables like smart watches and accessories. It was good with conversion rates averaging N750 - 900. Realtime conversion rate should be like 2700 (approx. 3k)

I paused the ads.
Raised 700k
Imported at the rate of N9k per watch... Plus 5k for delivery as we run a free delivery service for every order.


BREAKDOWN:

- 5K Delivery + 9k watch + 3k ads = 17 to 20k expenses b4 sales on top 1 sale

Selling price = N23k - 20k = 3 to 5k gains after sales on approximate (4k = profit, mean value)

Now, we didn't include spoilt items and returned items. Let's say for every 100pcs bought you'll get like 5 or 7pcs faulty.

Now if I have 6 watches successfully delivered a day... That is, 6 x 5 = 30pcs delivered in a week.

30pcs x 4k profits (mean value) = 120k gains weekly. 120k x 4 weeks = 480k monthly

It sounds good on theory but then every business person knows theory is quite different from practical results.

For example, the masses may decide to have a full blown 2 weeks of protest to End Bad Governance and shut down half the country.

Or... Some shit you never anticipated will pop up. So last last you may end up with 300k in gains.

Okay. By the time you minus personal expenses and upkeep. You'll have little left to top up and import more.

Here's what I mean...

Normally, you won't wait for the entire goods you imported to finish b4 you stock up abi?

I mean if you run Facebook adverts and you target nationwide you'll know it's a recipe for disaster if you let your stocks run dry b4 ordering for more.

Because if for example, you have stocks in Kano, Jos, Benue and Uyo. But is out of stock in the main states with highest purchasing power like Abuja, Lagos, Warri, Benin and PH then you will have lots of unfulfilled orders hence money lost as FB will charge you whether you fulfil your orders or not.


Now, remember the 300 - 400k gains? it gets decimated here .. because you have to keep funding your ad account daily and have to stock up on inventory and fight against time to enable better turn over.

Ok. To navigate that issue we try to redistribute stocks from states with goods to states that need them thereby attracting more expenses on logistics.

By the end of the day, you'll have little left to buy more goods. On the next import you'll buy like 60pcs instead of 100.

And we're not even considering the non-stop Naira decline against the dollar peg.

...

Now, every seasoned business owner reading this already knows the solution to this:

1. Increase selling price
2. Change the product.

I tried both. I increased the selling price but got a decline in number of daily orders. Which also meant the price per purchase crept up on Facebook.

I tried switching to a more expensive model of the smart watch and didn't even get 1 order for it. I got burned as I didn't test run the product b4 stocking up.

I kinda assumed it'll fly because the version I was already selling is hot-in-demand.

So I'm stock with stocks worth almost 350k and not much sales going on.

Along the line, all the other money you think you made it gone with the winds.

...


I'm got tired of importing and tried sourcing for the goods locally so as to avoid importation wait time but the ones sourced in Nigeria is more expensive with about 3k on top.


Doing business in Nigeria shouldn't be this hard.

I may have to switch back to digital marketing and growing a list of audience cos I can't keep up with this shit.

I should do just that.

On a 2nd thought 🤔💭

I could source for cheap products that costs less than 3k and resell for as high as 25 +or 30k.

Or sell a digital course. I gotta make moves
Can we discuss? Please write me on my email with your whatsapp number,
Wealthdigitals36@gmail.com
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by IMO01: 3:18pm On Oct 04
CandyOps:


Do you mean the dummy solar CCTV?

Yes exactly
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 9:35pm On Oct 04
Blissful102:

Can we discuss? Please write me on my email with your whatsapp number,
Wealthdigitals36@gmail.com

Yes we can. Isn't it something we can talk about here on NL?
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 9:40pm On Oct 04
ecomalchemistt:



There’s money in the list.

Also focus on building a digital real estate , like a YouTube channel or something.

Also add digital marketing specific skills to your portfolio (SEO, SEM, PPC,) etc.

Ok thanks. I always somehow miss those specifics when sending out my CV. I once had a page rank on Google page 1 in the men's health niche. But it didn't bring in any sales or new subs
Just page views
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 9:47pm On Oct 04
IMO01:


There's this solar light in the shape of cctv but its just solar light you can try it out. It's very cheap and it uses remote control

Ok thanks for the suggestion. Do you already sell it? Is it hot? As I've exhausted my ad budget. I can't afford to test random products for fun.

My next sales campaign will have to be a joint venture. I develop & design the sales funnel while my partner's will provide funding for the test advert.

I've been up since yesterday. I need to catch some rest
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by Blissful102: 9:52am On Oct 05
CandyOps:


Yes we can. Isn't it something we can talk about here on NL?
Just send me your whatsapp privately on email bro
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 1:05pm On Oct 05
Blissful102:

Just send me your whatsapp privately on email bro

We are already communicating here. Why do you insist on WA chat? Isn't it something we can discuss here?
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by dharamanil(m): 3:35pm On Oct 05
What a Thread. I have never encountered a thread like this in my 10 years in Nairaland. I wish this is a group. What a thread shocked shocked shocked shocked shocked shocked

2 Likes

Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by Blissful102: 6:58pm On Oct 05
CandyOps:


We are already communicating here. Why do you insist on WA chat? Isn't it something we can discuss here?
So is everything meant to be said in the open?,
It's okay. Don't worry about that anymore
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 7:30pm On Oct 05
Blissful102:

So is everything meant to be said in the open?,
It's okay. Don't worry about that anymore

You wan nyash me? Abi you wan initiate me? Which one be chat you call you email you? Calm down broski. You formerly said to send you a mail which I did yet no response. Now it's WA chat .. lol bro.

What do you wanna talk about? If you can't give me a clue then I don't wanna know

2 Likes

Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by Cesarr1: 1:54am On Oct 06
CandyOps:
I spend at least on an average 250 to 500k on FB Ads monthly.

I sell strictly online with no physical shop
Niche- Gadgets and electronic wearables.

I had to stop selling kids iPad as the cost price keeps soaring and one spoilt product will erase any gains you made from past sales. Plus dollar to naira is killing the gains.

My dashboard sales are great. With CPA averaging at 3000NGN per purchase on dashboard but with 30% success rate in deliveries that means that my real time conversion rate is around ₦6k.
.

I don't build a list as I'm focused on Hot Sales and direct response.

So I had to switch up my products and I ran a test ad for wearables like smart watches and accessories. It was good with conversion rates averaging N750 - 900. Realtime conversion rate should be like 2700 (approx. 3k)

I paused the ads.
Raised 700k
Imported at the rate of N9k per watch... Plus 5k for delivery as we run a free delivery service for every order.


BREAKDOWN:

- 5K Delivery + 9k watch + 3k ads = 17 to 20k expenses b4 sales on top 1 sale

Selling price = N23k - 20k = 3 to 5k gains after sales on approximate (4k = profit, mean value)

Now, we didn't include spoilt items and returned items. Let's say for every 100pcs bought you'll get like 5 or 7pcs faulty.

Now if I have 6 watches successfully delivered a day... That is, 6 x 5 = 30pcs delivered in a week.

30pcs x 4k profits (mean value) = 120k gains weekly. 120k x 4 weeks = 480k monthly

It sounds good on theory but then every business person knows theory is quite different from practical results.

For example, the masses may decide to have a full blown 2 weeks of protest to End Bad Governance and shut down half the country.

Or... Some shit you never anticipated will pop up. So last last you may end up with 300k in gains.

Okay. By the time you minus personal expenses and upkeep. You'll have little left to top up and import more.

Here's what I mean...

Normally, you won't wait for the entire goods you imported to finish b4 you stock up abi?

I mean if you run Facebook adverts and you target nationwide you'll know it's a recipe for disaster if you let your stocks run dry b4 ordering for more.

Because if for example, you have stocks in Kano, Jos, Benue and Uyo. But is out of stock in the main states with highest purchasing power like Abuja, Lagos, Warri, Benin and PH then you will have lots of unfulfilled orders hence money lost as FB will charge you whether you fulfil your orders or not.


Now, remember the 300 - 400k gains? it gets decimated here .. because you have to keep funding your ad account daily and have to stock up on inventory and fight against time to enable better turn over.

Ok. To navigate that issue we try to redistribute stocks from states with goods to states that need them thereby attracting more expenses on logistics.

By the end of the day, you'll have little left to buy more goods. On the next import you'll buy like 60pcs instead of 100.

And we're not even considering the non-stop Naira decline against the dollar peg.

...

Now, every seasoned business owner reading this already knows the solution to this:

1. Increase selling price
2. Change the product.

I tried both. I increased the selling price but got a decline in number of daily orders. Which also meant the price per purchase crept up on Facebook.

I tried switching to a more expensive model of the smart watch and didn't even get 1 order for it. I got burned as I didn't test run the product b4 stocking up.

I kinda assumed it'll fly because the version I was already selling is hot-in-demand.

So I'm stock with stocks worth almost 350k and not much sales going on.

Along the line, all the other money you think you made it gone with the winds.

...


I'm got tired of importing and tried sourcing for the goods locally so as to avoid importation wait time but the ones sourced in Nigeria is more expensive with about 3k on top.


Doing business in Nigeria shouldn't be this hard.

I may have to switch back to digital marketing and growing a list of audience cos I can't keep up with this shit.

I should do just that.

On a 2nd thought 🤔💭

I could source for cheap products that costs less than 3k and resell for as high as 25 +or 30k.

Or sell a digital course. I gotta make moves.

Attached is a picture of my annual ad spend on 1 of my Facebook business account...
I sent an email already
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by Blissful102: 9:57am On Oct 06
CandyOps:


You wan nyash me? Abi you wan initiate me? Which one be chat you call you email you? Calm down broski. You formerly said to send you a mail which I did yet no response. Now it's WA chat .. lol bro.

What do you wanna talk about? If you can't give me a clue then I don't wanna know
You sent an email? Prove me wrong by dropping a screenshot,
Sorry to say your thinking is myopic absolutely,
I read your write up and wanted to help in my own way, and for some reasons ,I don't want to write it in the open, not everything is meant for public consumption, and I simply requested that you text me privately ,
Some of you are just daft, I wonder what's special in your whatsapp, are you a woman that I should be begging you for your number,
And for your words , it seems you're gaybriel to be asking ur fellow man if he wan nyash you,
Like are you really okay?
Please I will end the conversation here,
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 10:11am On Oct 06
Blissful102:

Your thinking is very Myopic
I read your write up and wanted to help in my own way, and for some reasons ,I don't want to write it in the open, not everything is meant for public consumption,
Some of you are just daft, I wonder what's special in your whatsapp, are you a woman that I should be begging you for your number,
And for your words , it seems you're gaybriel to be asking ur fellow man if he wan nyash you,
Like are you really okay?
Please I will end the conversation here,


It's a good thing the internet is available to every Tom, Dick & Harry nowadays. because back in the days you'd have to say that shit to my face and then you'd get punched in the fcukin' throat for running your mouth like a bitch.
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by Blissful102: 10:26am On Oct 06
CandyOps:


It's a good thing the internet is available to every Tom, Dick & Harry nowadays. because back in the days you'd have to say that shit to my face and then you'd get punched in the fcukin' throat for running your mouth like a bitch.

Lol I ain't got any problem with you nigga, just tryna correct your bad impression and make you think right,
I'm good bro, and I wouldn't want to derail your thread,
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by Godsown0: 10:59am On Oct 06
Lmao, i can teach u how to maximize ur ad setups for the best result, lol i can understand
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by IkeIgboNiile(m): 11:51am On Oct 06
Wow...How can someone learn this digital marketing? I'm interested.
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 4:06pm On Oct 06
Cesarr1:

I sent an email already

I don't have access to my profile email. You can drop your thoughts here if you want to
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 4:14pm On Oct 06
Godsown0:
Lmao, i can teach u how to maximize ur ad setups for the best result, lol i can understand

Thanks but no thanks. I done comot hand for anything paid advertising. I'm on to the next (organics sales & marketing).

Besides, I've maxed out my ad budget. I no get extra 1 naira wey I dey give Zucks. The only bar left on me is for feeding and general running around.

2 Likes

Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 4:20pm On Oct 06
IkeIgboNiile:
Wow...How can someone learn this digital marketing? I'm interested.

Find someone you know who actively earns from it.. it's a good place to start
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by Godsown0: 2:27am On Oct 07
CandyOps:


Thanks but no thanks. I done comot hand for anything paid advertising. I'm on to the next (organics sales & marketing).

Besides, I've maxed out my ad budget. I no get extra 1 naira wey I dey give Zucks. The only bar left on me is for feeding and general running around.
If you have ever made a fortune through a work no matter the struggles you will keep trying it knowing it once paid you, we learn and relearn

1 Like

Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by dharamanil(m): 11:25am On Oct 07
Ok Guys, i have read a lot from the thread that has made me come to conclusion that the people contributing knows their capacity.

I have been looking for what to sell or a niche rather but my brain is not just braining as every idea that comes to end, i always see it as an impossible.

Can any on please point me to ideas that i might be missing as per what should move in the market.

I read somewhere here on solar lights, sex enhancers for men amongst other things but i dont really understand the business of it. I dont mind if we can shed more light on it.


OP. you are the kind of guy that i will like to have as a friend ooooo. i dey enjoy when boy dey sharp
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 6:50pm On Oct 07
dharamanil:
Ok Guys, i have read a lot from the thread that has made me come to conclusion that the people contributing knows their capacity.

I have been looking for what to sell or a niche rather but my brain is not just braining as every idea that comes to end, i always see it as an impossible.

Can any on please point me to ideas that i might be missing as per what should move in the market.

I read somewhere here on solar lights, sex enhancers for men amongst other things but i dont really understand the business of it. I dont mind if we can shed more light on it.


OP. you are the kind of guy that i will like to have as a friend ooooo. i dey enjoy when boy dey sharp

2 crucial things to determine where to start from: your knowledge base and capital base.

What know-ledge do you have (on marketing & advertising) and how much cap r you're willing to invest? That'll give us an idea of how to start with the advice
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by dharamanil(m): 2:02pm On Oct 08
CandyOps:


2 crucial things to determine where to start from: your knowledge base and capital base.

What know-ledge do you have (on marketing & advertising) and how much cap r you're willing to invest? That'll give us an idea of how to start with the advice

I am good at marketing ( b2b) but not a complete novice in advertising on the online space. I have a cap of about 2million
Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by CandyOps(m): 11:45am On Oct 09
dharamanil:


I am good at marketing ( b2b) but not a complete novice in advertising on the online space. I have a cap of about 2million

Oh okay. So I could suggest over 20 products that are completely fire and guaranteed to give you a good ROI.

We have 1 rule in advertising esp online -- run a test ad first b4 you stock up on inventory.

Here r my top 5 picks...

If I had 2meter to put into any product for direct response sales I'll go for (in no particular order

1. ✅Portal Solar Power Generators
2. ✅Kids Educational Tablets
3. ✅Sexual health
4. ✅Small sized home electrical appliances (such as 20 - 30w Blenders, Solar powered table top fans, Food processor and slicer dicers)

5. ✅Beauty & weightloss products (slimming teas, fat burners, massagers and antispot, anti-wrinkles, anti-ageing products)

6. ✅ Supplements (weight gain)
7. ✅Human hair
8. ✅Phone accessories and music boom boxes
9. Kids early education writing and reading gadgets.

10. And so on .. not forgetting security cameras especially Solar powered ones and Light Bulb Hidden Cams (the northern part of Nigeria go crazy for it... I don't know why)

I'm open to work. My help could come into -- setting up your webpage optimised for mobile devices and PC, landing page setup, email marketing & Facebook/Meta advert account.

Nationwide delivery network of logistics company... and a follow-up script for customer retention and business continuity.... Which means we'll channel the sales funnel to a social media account to reduce the recurring expenses on advertising.

I'm open to work for a small token if you're open.


I currently have years of sales experience in the Fitness niche, Sexual niche, Electronics and gadgets niche and Educational gadgets.

I know a few local importers we can source from in Ikeja Computer Village, Idumota Ebute Ero market and Alaba International...

Even down to Onitsha Bridge Head Drug Market. So there you go...

1 Like

Re: Low Sales On FB Ads Is Affecting My Love Life [picture attached] by Treborblue(m): 8:16pm On Oct 22
Bitterkola100:
i have a product you would make a kill from.
It's locally sourced, highly sought after.
Can easily be sold on a 300 profit rate too.
Mention me with your number on a dead thread.
Send me an email

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