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Nairaland Forum / Science/Technology / Webmasters / Why Keyword Is Important In SEO Or Paid Search Marketing (4627 Views)
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Why Keyword Is Important In SEO Or Paid Search Marketing by akinjuly77(m): 9:00am On Oct 04, 2016 |
This is very Crucial to non Blog business websites who wish to have a Strong SEO and increase sales drastically. SEO is a science which also requires scientific approach in order to have a Strong SEO for your website either you wish to do it your self or outsource to an SEO Company. What is Keyword Research ? Keyword research is getting historical statistics, see how a list of keywords might perform, and even create a new keyword list by multiplying several lists of keywords together that pertains to your industry . In search marketing field this is the most important activity and the early approach, while you are preparing a Pre-report which contains strategies . It's not always about getting visitors to your site, but about getting the right kind of visitors. The usefulness of this keyword research approach cannot be ignored based on fluctuation of market trends and keywords that matters to your Prospective Customers. Ask yourself this question ; Do people search using this search word ? Is this keyword trending ? You have to look for what really matters to your Customers, afterwards you can proceed to writing a Propelling content ,which will definitely aid conversion . We are very much aware that in SEO, Google no longer uses "Meta tags Keywords" in ranks and it duels more on your website contents, that is why its very important to do a proper research before embarking on Content writing . Why do we do Keyword Research ? 1.To be right there at the Moment when our Prospective customers wants the information , we don't just want to pick any keyword ! We want to focus on keywords which are very important to our business and Industry , we want keywords that will answer their questions and give them solution. 2. Increase in click-through rate : No one wants to use Keywords that won't increase their website traffic , in fact i find it thought provoking when i see people use keywords that do not actually match the Market trends . Even though having a good Keyword does not mean you will have a huge traffic (CTR) but its a early approach to prepare you for the task ahead . What are the tools for Keyword Research ? Put Keyword research and insight being your thinking ! I will Recommend the following tools . 1. Google AdWords Keyword Planner. 2. Google Trends. 3. Moz Keyword Explorer. 4. Google insight Marketing tool. 5. Wordtracker’s Free Basic Keyword Demand. 6. Microsoft Bing Ads . Keyword Research is also very important for Google AdWords Search Marketing Defination of a STRONG SEO : Strong SEO means your content: 1. Ranks in search 2. Drives organic traffic 3. Converts But achieving and maintaining strong SEO requires work. Note : The was officially posted at : http://blog.climaxbox.com/smart-seo-rooted-keyword-research/ 1 Like 2 Shares |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by KvnqPrezo(m): 9:10am On Oct 04, 2016 |
How do you manage to share your article on NL ![]() . When I search my blog on google, what I see is NL all the places I mentioned by Blog On Nairaland will display... . It's affecting my traffic.. 1 Like |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by weblord1900: 9:12am On Oct 04, 2016 |
Cool 1 Like |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by akinjuly77(m): 9:12am On Oct 04, 2016 |
KvnqPrezo: Your site is not optimized thats why bro . chat with me privately ! Your blog should be above other results . Since its your blog brand name you searched for ! 1 Like |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by KvnqPrezo(m): 9:16am On Oct 04, 2016 |
akinjuly77:Okay... . How? |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by akinjuly77(m): 9:35am On Oct 04, 2016 |
Still the same , because it will still request via my mail to conversate with you . |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by amylomo(f): 6:44am On Oct 05, 2016 |
Cool |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by GeoOla25(m): 6:47am On Oct 05, 2016 |
OK..I am cumming |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by weblord1900: 6:53am On Oct 05, 2016 |
Ok |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by Nobody: 7:23am On Oct 05, 2016 |
The writer tried! But I must say this in other help out other bloggers: If your blog isn't popular,or you're just starting! Don't go for all this competitive keywords! Like "weight loss" or "Blogging tips" etc You're wasting your time! Target keywords that are less competitive,you will get a normal traffic from those keywords!! From there,you will start growing!! Always start from level one and Gbam!! You'll keep growing.. And please bloggers ! ! "In your blog title,don't write something like "Welcome to my blog" Like seriously? Input your keyword there,example " Firmlogger : Blogging Tips | Social media Tips | Internet Marketing. Yeap..its perfect! Then.. Whenever you want to write a post on Blog traffic: do something like this : Top 10 Blog Traffic Steps to consider! Boost your blog traffic.. Do you wanna use a related keyword? Use this: Increase your website traffic.. Em..sounds good.. In your pictures : include an alt: Not graphic 101.. Instead use : blog traffic graphic I will stop here for now.. God bless! 5 Likes |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by barclayb(m): 7:24am On Oct 05, 2016 |
Ok |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by Thomsyne(m): 7:36am On Oct 05, 2016 |
Well said... newbie bloggers are really ignorant of this fact... Even I didn't realize until later... Visit InsureYourAutos for the best Insurance tips, articles for your automobiles... 1 Like |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by wakes: 7:48am On Oct 05, 2016 |
When I started blogging, I never thought of SEO or anything like that. Suddenly I began to see my blog on Google page 1 without consciously working towards it. What I believe worked for me is CONTENT. No wonder it is usually said CONTENT IS KING. I still believe in UNIQUE content creation as a prerequisite for ranking. 1 Like |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by akinjuly77(m): 8:19am On Oct 05, 2016 |
wakes: You are perfectly right but that is majorly for Blog website ,when we are talking about non-blog website in competitive industries its more than that . We still have 200 Factors responsible for ranking. In SEO we experts work on the best Practice and we keep ourselves up to date in order to remain relevant in the Industry. Sometimes you don't even need to have too much gearing content ,but you might be ranked for the fact that your site as relevant contents and you also have what Google requires of your website to rank . I worked for two blogs 1 is a Health website ,before i practiced SEO they were not showing despite they had the articles required to rank ,after SEO Current report for the last 28 days (21/06/2016) states that Total clicks 1,807,Total impressions 30,588,Avg. CTR 5.91%,Avg. position 17.2. The other one also had good ranking and increase in CTR. My point is make sure you use the best Practice which will give you an edge over other bloggers using the same content with you . As for non blog website (Company websites) . Its more complex than just using only "Quality Content" SEO's that belive in only contents won't be able to rank in their own industry let alone ranking for clients because there are other Factors attached to the Ranking . I won't be able to mention but i will be coming up with a nice beginner writeup . |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by Benjom(m): 8:45am On Oct 05, 2016 |
Firmlogger: I like your exceptionally simple and straight-forward explanation. More powers. 2 Likes |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by Bigajeff(m): 8:51am On Oct 05, 2016 |
Nice one Op it working for me on hiipeeps.com |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by drstainlex: 9:19am On Oct 05, 2016 |
. |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by leo1234(m): 10:36am On Oct 05, 2016 |
akinjuly77: I have similar issue. How can I contact you? 1 Like |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by codimendez: 11:21am On Oct 05, 2016 |
please those your host determine your ranking? because I used local host like domainking.ng to host. can I use that to rank on google? |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by codimendez: 11:23am On Oct 05, 2016 |
akinjuly77: keyword research has always been my problem. I have used most of this tools but it confuses me the more. please I need help on keyword research |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by akinjuly77(m): 12:50pm On Oct 05, 2016 |
codimendez: There was an hypothesis that hosts can also affect ranking but with the use of common sense its wrong the only issue is if the Host you use goes offline often or takes your site offline often which is not good for your business . Your website is your office ,imagine with thief's or thugs visit your office every day to it shut down ,do you think clients will love to revisit ? No ! Appearantly they won't . So Google does not like such so they belive in stable website that is how it can affect your ranking . Cheers ! |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by akinjuly77(m): 12:53pm On Oct 05, 2016 |
codimendez: Keyword research is very simple ,as i said SEO is a Science . Use the tools i stated in my writeup ,perhaps guess what users can use to search for your business or services and use those tools to multiply and look for the trending words then use that to write your quality content . Hope it helps ! ![]() You might also consider hiring me [url=alamu-akinyemi.climaxbox.com]View my Profile [/url] |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by ourkobo: 10:56pm On Oct 05, 2016 |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by styca(m): 10:44am On Oct 26, 2016 |
Firmlogger: Hi Firmlogger, This is quite insightful. I like the part you said "don't use welcome to my blog". It got me chuckling to myself. Every blogger that is serious with themselves should heed this advise. Do you blog? I will like to connect with you. Samsteve |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by styca(m): 10:53am On Oct 26, 2016 |
Hello Akinjuly72, Another great post from you. Keywords are/is the foundation of SEO. In the words of Brian Dean of Backlinko, "There is no SEO without keywords" Keyword research should be the first thing everyone should do even before writing that first post. The website/blog should be built with those keywords in mind. Samsteve 1 Like |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by Nobody: 5:57pm On Oct 28, 2016 |
styca:Thanks for the compliment yeap .. I blog |
Re: Why Keyword Is Important In SEO Or Paid Search Marketing by styca(m): 7:09am On Dec 21, 2016 |
Firmlogger:Hello Firmlogger, What niche do you blog about. I am a blogging blogger ![]() |
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