Shortly after the long awaited jersey arrived, the senator made the tweet below:

Just imagine if those 3 million Nigerian Super Eagles jerseys were made by a firm in Aba rather than @Nike. Aba tailors have the capacity to produce them. We just lost an opportunity to infuse at least $100 million into the Nigerian economy and provide jobs for our youths.

https://mobile.twitter.com/benmurraybruce/status/1002632084488196097

Nonsense tweet. So Nike that paid good money to sponsor the super eagle's kits should now allow aba tailors sew the jerseys? What will be Nike's gain then? Aba tailors should go and sponsor the Super Eagle naa. Someone that didn't publish his own book in his country is now calling out a foreign brand for doing their business in their country. Hypocrite senator

And the jerseys that have been selling in Nigeria since the images were released by Nike were made where?

wagazala:
And the jerseys that have been selling in Nigeria since the images were released by Nike were made where?

China...Check Ali-express...

dominique:
Nonsense tweet. So Nike that paid good money to sponsor the super eagle's kits should now allow aba tailors sew the jerseys? What will be Nike's gain then? Aba tailors should go and sponsor the Super Eagle naa. Someone that didn't publish his own book in his country is now calling out a foreign brand for doing their business in their country. Hypocrite senator

It is bad that Ben does not understand economics.

He does not understand that the hype around the jersey was sponsored by Nike. The only raise the jersey is getting huge ratings is because of the advertisements and not the jersey it self.

And then Ben Bruce is misinformed as Nike have come out to say that the 3 million preorders is actually not true

Mr common sense ain't making sense anymore.

dominique:
Nonsense tweet. So Nike that paid good money to sponsor the super eagle's kits should now allow aba tailors sew the jerseys? What will be Nike's gain then? Aba tailors should go and sponsor the Super Eagle naa. Someone that didn't publish his own book in his country is now calling out a foreign brand for doing their business in their country. Hypocrite senator

Madam you go school and sense full your head! I cannot agree more!

He made a valid point.... we obviously cant pirate pirated..
Export it to the world from Nigeria... its a world cup, their is a ready market, the more your players advance, the more your internally produced jerseys are going beyond even if they are not the tagged "Nigerian original".

Its gives the local brands an international name..
It gives your local online market proceeds..
Nigeria has the population for internal purchase as well as affordable and availble..
The international markets are regulated and can stick to a sole distributor agreement..

Ben is obviously too advanced for Nigerian mentality..

Mynd44:

It is bad that Ben does not understand economics.

He does not understand that the hype around the jersey was sponsored by Nike. The only raise the jersey is getting huge ratings is because of the advertisements and not the jersey it self.

And then Ben Bruce is misinformed as Nike have come out to say that the 3 million preorders is actually not true

Don't mind him, Nike's priority is to make profits not develop another country's economy. It's very obvious he knows nothing about sports branding and team sponsorship

Another politician good at opposing but failure in governance.

Good point though, but what about branding. How would you rake up such deals with local product.

Like Nike
Like Nigeria
#goodstuff

mumu senator... se dos suits and clothes he do wear are from aba?

is this one senator They good in attacking federal government, go to his senatorial no single project this stupid noise Maker execute.

Senator representing Twitter constituency did make sense at all.

Mynd44:

It is bad that Ben does not understand economics.

He does not understand that the hype around the jersey was sponsored by Nike. The only raise the jersey is getting huge ratings is because of the advertisements and not the jersey it self.

And then Ben Bruce is misinformed as Nike have come out to say that the 3 million preorders is actually not true

Abi? Ben Bruce is just playing to the gallery as usual. Will the Aba folks be serious enough to get the likes of Wizkid, Alex Iwobi and other big-name celebrities to endorse theirs? He is assuming that those jerseys are trending by mistake when in fact a whole lot of branding, planning and effort went into generating the hype that currently surrounds them. He's just a lazy senator that lacks common sense.

And who told the senator that Aba is not cashing in as we speak ....



Nike got the money
It takes money to make money
Something Aba firms are not ready for right now

After what RAMOS did to SALAH I now understand why RAMS are killed during SALLAH�

Jones4190:
After what RAMOS did to SALAH I now understand why RAMS are killed during SALLAH

Funny

Mynd44:

It is bad that Ben does not understand economics.

He does not understand that the hype around the jersey was sponsored by Nike. The only raise the jersey is getting huge ratings is because of the advertisements and not the jersey it self.

And then Ben Bruce is misinformed as Nike have come out to say that the 3 million preorders is actually not true

You should say he doesn't understand marketing and branding

[quote author=sean1000x post=68100785][/quote]Ode, go and sponsor the jersey then let them take it to Ugandan tailors to sew. Igbo mumu.

I wonder wat mr common sense has done for bayelsa

This guy reasons like a moro.n at times that I wonder if he is educated?

His he so daft that he does not understand the whole package that comes with kit sponsorship?

Does he think kit sponsorship is just tailoring of jersey that will be handled by a firmless entity?

I didn't know that Aba Tailors is now a name of a kit sponsorship firm.

Maybe he should tell us how much of Aba Tailors sport kit have been sold internationally before and what international outlets Aba Tailors Inc. have established globally to generate his delusional $100m.

Even Enyimba FC of Aba does not use Aba Tailors as a sport kit sponsor, because they understand what the business of sport kit sponsorship entails.

Sometimes it pays to eschew irrelevant populism for true common sense.

I had always thought this dude was presidential material, but he has proven tirelessly to be as clueless as his fellow Bayelsaman Jonathan.

The hype was because it was made and sponsored by Nike

How can ur nickname name be common sense bt u no get sense lol. The hype nike created self no nigerian firm/aba can

If not because say na Nike design am, people no go buy

Thank God have gotten my own from. Nike on Monday...

Nike has invested so much on branding than any Nigerian clothing firm. Majority of the buyers are interested in the emotions (brand) Nike sells, not the fabric

Mynd44:

It is bad that Ben does not understand economics.

He does not understand that the hype around the jersey was sponsored by Nike. The only raise the jersey is getting huge ratings is because of the advertisements and not the jersey it self.

And then Ben Bruce is misinformed as Nike have come out to say that the 3 million preorders is actually not true

Ben didn't understand this