The average price of smartphones continues on a downward trajectory, as it dipped to US$ 95 in 2018, from US$ 117 in 2016, and US$ 216 in 2014, the latest report by Nigeria Mobile Report by Jumia has shown.

This development is laudable as again, the major driver of this trend is attributed to the influx of Asian brands specifically targeted for the Nigerian market.

According to the report, this trend is largely driven by the entry of affordable phones from China into the market.

Asian brands have consistently enjoyed massive patronage because of their Africa-specific strategy of introducing lower price point smartphones into the Nigerian market.

In 2018, Fero, Samsung, Nokia, Infinix and Tecno remained the customers’ favourites and the top-selling mobile brands on Jumia. It is interesting that a one time king of mobile phone, Nokia is gradually returning to the limelight, riding on its durability claim. Infinix continues to lead the pack, year on year.

Nigeria’s largest commercial city, Lagos, had the highest number of mobile phone orders in 2018, followed by Abuja, Rivers (Port Harcourt), Edo, and Delta. The mobile phone category still remains one of the top-selling categories on the Jumia website.

Some 700 million new mobile subscribers from various countries across the world will push the total number of global mobile subscribers to 6 billion between now and 2025.

Nigeria has been identified among these countries, with others being India, China, Pakistan, Indonesia, USA, and Brazil.

According to the report, Nigeria has been identified among these countries, with others being India, China, Pakistan, Indonesia, USA, and Brazil.

It is predicted that Nigeria will contribute 4% of the estimated 700 million new global mobile subscribers, making it the only country in Africa marked with a significant contribution to increasing mobile penetration in the world. By this quota, it is expected that 28 million new mobile subscribers will emerge from Nigeria between 2019 and 2025, that is, an average of 7 million new mobile subscribers annually if the country is to meet its quota.

SOURCE: https://brandspurng.com/2019/05/27/average-price-of-smartphone-in-nigeria-drops-to-95/

Okay

First to comment but nothing special about it

They target Africa mostly as their dumping ground, specifically Nigeria.

So am not surprise!..

Nice one!




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China rescue the world mostly Africans from the Vultures of the World America ...if not you will have to save for 5yrs before buying a touch light phone ....

smartphone parts are becoming cheaper for OEMs to buy.the flagship specs of about 3 years ago are now specs of low or middle range phones as high end phones specs are getting higher and advanced.in 3 years time,low end phones will come with 6-8 GB ram while high end phones might come with 16-20gb ram


example:just look at the prices of Samsung A50, Google pixel 3a and 3a XL,and Huawei p30 pro...their specs are higher than flagship phones of 2 years ago and far cheaper

A good news for the day

In theory

I am on my way to buy iPhone8 if it is 95dolla

That means poverty can’t allow people to afford expensive phones again, Naija is getting Worse ��‍♂️��‍♂️

The price of phones will further go down possibly because Trump is about to force Chinese phone makers to source for their components locally. The effect will be that in the first 1 to 2 years the market will be flooded with less competitive or low performance models but afterwards, consumer response driven research will force the release of globally competitive models still at cheaper rates.

What about biafra?

a

Mateen1000:
That means poverty can’t allow people to afford expensive phones again, Naija is getting Worse ��‍♂️��‍♂️

sense is far from u....Ur IQ level is lower than flashing credit

good news

$100 x 350 still cost na

Substandard phones that can’t received OTA update right??

Phones that will spy on me and send my private information to Hong Kong ba??

Apple all the way jor! Even if I die today I’m rest assured my dealings and privacy will follow me to the grave.

amiibaby:
Okay

First to comment but nothing special about it

CONGRATULATIONS to amugibaby

This only means that Nigeria and Nigerians have gotten poorer.

This is good

trapQ:
This only means that Nigeria and Nigerians have gotten poorer.

learn to use Ur brain...didnt u see other countries like USA,India,china, Indonesia etc on the list?

Our rise in population is helping their market growth and business. All is still gain galore for the telecommunications industries irrespective of drop in price.

Ravon:
The average price of smartphones continues on a downward trajectory, as it dipped to US$ 95 in 2018, from US$ 117 in 2016, and US$ 216 in 2014, the latest report by Nigeria Mobile Report by Jumia has shown.

This development is laudable as again, the major driver of this trend is attributed to the influx of Asian brands specifically targeted for the Nigerian market.

According to the report, this trend is largely driven by the entry of affordable phones from China into the market.

Asian brands have consistently enjoyed massive patronage because of their Africa-specific strategy of introducing lower price point smartphones into the Nigerian market.

In 2018, Fero, Samsung, Nokia, Infinix and Tecno remained the customers’ favourites and the top-selling mobile brands on Jumia. It is interesting that a one time king of mobile phone, Nokia is gradually returning to the limelight, riding on its durability claim. Infinix continues to lead the pack, year on year.

Nigeria’s largest commercial city, Lagos, had the highest number of mobile phone orders in 2018, followed by Abuja, Rivers (Port Harcourt), Edo, and Delta. The mobile phone category still remains one of the top-selling categories on the Jumia website.

Some 700 million new mobile subscribers from various countries across the world will push the total number of global mobile subscribers to 6 billion between now and 2025.

Nigeria has been identified among these countries, with others being India, China, Pakistan, Indonesia, USA, and Brazil.

According to the report, Nigeria has been identified among these countries, with others being India, China, Pakistan, Indonesia, USA, and Brazil.

It is predicted that Nigeria will contribute 4% of the estimated 700 million new global mobile subscribers, making it the only country in Africa marked with a significant contribution to increasing mobile penetration in the world. By this quota, it is expected that 28 million new mobile subscribers will emerge from Nigeria between 2019 and 2025, that is, an average of 7 million new mobile subscribers annually if the country is to meet its quota.

SOURCE: https://brandspurng.com/2019/05/27/average-price-of-smartphone-in-nigeria-drops-to-95/

thanks to the Chinese brands

Very soon phones will be free

Learn to quote me with your brain intact.
Go back, read up and if you're still deluded then gtfo.

martineverest:
learn to use Ur brain...didnt u see other countries like USA,India,china, Indonesia etc on the list?