Ever wondered why some businesses seem to get all the customers while their competitors struggle? It is not jazz! That's the power of branding.
Do you know what a brand is? Somebody said a brand is a logo! Nope, a brand is what people say about you when you're not in the room. In other words, a brand is how you make people feel when they come in contact with you or when they remember you.

Branding has been a differentiating factor between success and failure. Fun fact: It is not only companies and businesses that need a brand. Even as an individual, you can also grow a personal brand.

Whether you like it or not, as long as you, your business or organization exists, you're building a brand - whether actively or passively.

You can take control of your brand and win the hearts of your customers and audience or you can leave your brand to chance and let people think what they want about you.

Which would you rather have?
So how do you build a brand? Luckily for you, that's what I covered in the latest edition of my podcast where I talk about how to build a successful brand in Nigeria.
On this episode, I talk about:

3 qualities of a great brand
How to determine your brand values
How to identify your most passionate audience and win their hearts turning them into loyal customers and fans that will buy from you
What you need to do to ensure that your brand never dies.

Check it out here
Ensure you subscribe to the podcast so you never miss an episode and leave us a positive review.

Google play is telling me that Spotify is not available in my country

Elevenfifty5inc:
Google play is telling me that Spotify is not available in my country

Oh I see. Please use this link https://anchor.fm/naija-biz-review/episodes/Episode-7-How-to-build-a-successful-brand-in-Nigeria-e47hp4