Hello everyone, season's greetings to y'all and to as many that will respond to my request reasonably, upon them shall fall unprecedented goodies by the grace of our Lord Jesus Christ. Amen.
It has always being a business dream for me to own a tech company, one that would mirror tech giants such as Amazon.com, Alibaba, Konga e.t.c. In the light of this dream I am poised to invest in an e-commerce and ad network site come next year.
Please I want to know if it is a wise step in the right direction, what are the things I need to factor in when venturing into an online business like this? Does it have good prospects for the future? What are the potential drawbacks or risks?
Please I am open to every apt piece of advice preferably from experienced persons in the field. Thanks.

Yes.

Hello Akalia,
It a good thing you are thinking towards that direction however, I will share my opinion and experience having been a digital marketing for over 6 years and counting.
When it comes to competing with giants in the industry, I would advise that it is not viable, reason is that those giants have really dominated the market and the only way to compete with them is through paid digital strategies which you may have to invest more than millions.
Even if you have millions, it is still risky because online business is based on trust and relationships which you will have to build gradually. Though using Influencer Marketing can give you an edge but them, it requires another million.

Therefore, If you really want to go that route, you will have to:
1. Set aside millions for paid ads, influencer marketing. PR and search engine optimization. They are digital strategies that can give you an edge
2. Make sure you are going for a niche market
3. Invest in a good content marketing strategy to build a relationship with your market
4. Offer a lot of freebies, giveaways, contests, etc.

NB: It may take you up to a year to begin to see positive results but if this is your dream, then be consistent and you will reap success at the right time.

I hope this helps.
If you have more question, go ahead and ask

onyiloxy:
Hello Akalia,
It a good thing you are thinking towards that direction however, I will share my opinion and experience having been a digital marketing for over 6 years and counting.
When it comes to competing with giants in the industry, I would advise that it is not viable, reason is that those giants have really dominated the market and the only way to compete with them is through paid digital strategies which you may have to invest more than millions.
Even if you have millions, it is still risky because online business is based on trust and relationships which you will have to build gradually. Though using Influencer Marketing can give you an edge but them, it requires another million.

Therefore, If you really want to go that route, you will have to:
1. Set aside millions for paid ads, influencer marketing. PR and search engine optimization. They are digital strategies that can give you an edge
2. Make sure you are going for a niche market
3. Invest in a good content marketing strategy to build a relationship with your market
4. Offer a lot of freebies, giveaways, contests, etc.

NB: It may take you up to a year to begin to see positive results but if this is your dream, then be consistent and you will reap success at the right time.

I hope this helps.
If you have more question, go ahead and ask

Thanks for reaching out and sharing your professional view on this. The importance of digital marketing to my intending line of online venture has always being at the back of my mind, leveraging on digital marketing to push my concept once it is up an running would really give me a chance to break even. Thanks for giving me an idea of what to expect in terms of pricing. If i may ask do you offer all the digital marketing strategies you aforementioned?

Akalia:
Thanks for reaching out and sharing your professional view on this. The importance of digital marketing to my intending line of online venture has always being at the back of my mind, leveraging on digital marketing to push my concept once it is up and running would really give me a chance to break even. Thanks for giving me an idea of what to expect in terms of pricing. If I may ask do you offer all the digital marketing strategies you aforementioned?

Yes, I do, I offer Search Engine Optimization, Paid Ads service, Website Designs, and others. Here is a link to my website: www.marexventure.com

onyiloxy:


Yes, I do, I offer Search Engine Optimization, Paid Ads service, Website Designs, and others. Here is a link to my website: www.marexventure.com

Checked it out, impressed. I want to take your word for it. Will leverage on your service when i am set.

Akalia:
Checked it out, impressed. I want to take your word for it. Will leverage on your service when i am set.

Alright.
Best wishes