The International Builders Show is organised by the NAHB and it is the largest light construction building industry trade show in the United States. This program is scheduled for January 22 - 24, 2013 in Las Vegas Nevada. To join the Delegation, the course fee and logistics is USD 6111.8 (Six thousand one hundred and eleven dollars) to cover accommodation for 5 nights, Registration, logistics and economy class ticket.

To participate at the programme kindly visit our office Niche PR & Events at 39B Sura Mogaji Street, Off Coker Road, Ilupeju, Lagos if you have any concerns.

For further details kindly call 01-7300475, 07026296773, 08028283277, also see attached flyer.



Next Steps & FAQs :

Kindly note that the above fee does not cover local ticket/travel within the United States.

For visa applicants, pay N26, 400 to any GT Bank branch, scan and send the visa receipt to us.

If you are in Lagos, please submit your forms and company profile to our office in Lagos, 39B Sura Mogaji Street, Ilupeju, Lagos.

Tel/Fax: 234 1 7300475
Mobile: 234 07098219160, 07098701233. 0702 810 4989, 07026296773,
E-Mail: info@pr-niche.com, contact@pr-niche.com

If you are in Abuja, please submit your forms and company profile to Mr Alex Ukershio (08091107153,08036859987)


The race to the future will not be won by the companies with the best talent, but by companies who utilize their talent best. Which, coincidentally, attracts the best talent.

So what can we, as building product marketers, do to take advantage of this? Here’s 3 things to remember:

The home builder is about the trade. At a core level, the home builder of today is not that different from those of the past. While the world we live in, the systems we use, and the technology has changed, in the end, the people that love to roll their sleeves up and build something has not changed.

Keep your message genuine. Speak to the audience as real people. Builders, distributors, rep firms, remodelers or your sales team all are working together and know when they are being ‘sold’.

Get out of the office. Get to a trade show and talk to people. Stop by a job site and just talk to the people doing the work and using your products. Listen for the words they use. See what really resonates with them.

In the end, companies all work with people we know, like and trust. Fortunately for all of us, the building product industry is full of people like that.