Whether you are interviewing for a job as a candidate or delivering an idea or a strategic plan to an audience in a business environment, you are indeed making a sale and the audience is your customer. As a job candidate interviewing for a role, you are selling yourself to an employer and giving them a reason as to why you are the right person for the job. Likewise, an employee or business person presenting an idea intends to win an audience on the idea or strategic plan...

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