I love building models that explain the past, predict the future and give insights to what gives the business an edge. I find data irresistible, believe data have hidden keys, get my hands dirty searching for patterns in data and afterwards tell the data story for smart actions to be taken. I am a Data Scientist and identifying reliable and useful information providing a competitive asset for businesses is my passion.
However, currently out of contract and back home to Nigeria, It is sad to see Data Analytics is still struggling to be recognised here in Africa while others have used its power to turn things around intelligently. This should not be, especially in Nigeria where we are supposedly ‘big brother’ to all other African countries. I want to show people the power of making informed and proactive decisions using data that are being under-utilized or not used at all but actually are gold mines.
If your business is in Lekki/Ajah axis, whatever type of business it is (retail, manufacturing, services…) and you have data or records in any form, (online or offline), let me show you patterns you have overlooked in your business that will give you an advantage over your competitor. It’s absolutely free of charge for five people please. For me, I get to keep busy with real data instead of working on data gotten online, give back the little I can to my society and introduce more people to the world of big data analytics, machine learning and optimization.

NB: This is for serious minded people only because its going to be a lot of work but the picture you will have of your business afterwards, you will wish you had done this earlier.

Am ready to tap from your knowledge if u don't mind

Hi dannypalatino,
Even though that wasnt in my plans, its so good to hear that. Its so much work and its also so much fun and i will be happy to teach as much as i can. There are different skills to be developed in data science :
R programming Language or Python -This would make you build models and train models.
Hadoop Ecosystem - For working on large and unstructured data that sql cannot be applied
Text Analytics - This will be useful in Sentiment Analysis, Natural Learning Language.

I would suggest you read through them first, then explaining or showing how it works would be easier.

Can I have ur email address?

Hi kenysbabe...I don't really have much idea of data science but I just completed a data science toolbox course on coursera. I'm learning R-programming now. I will like to learn more about data science as much as I can from you because It's really a very nice course and in the nearest future, data scientists will be kings. What say you?

Hello Dlex21,
I am so glad you have taken the first step. Data Scientists are already kings but just outside the country. Coursera is a great place to learn. I learnt there too when i was just starting. Any question you have on any topic, dont hesistate to ask me. I am happy to help. I was helped too before i got to this point and no question is stupid.

@ dannypalatino,
my email address is temifadare@gmail.com

kenysbabe:
Hello Dlex21,
I am so glad you have taken the first step. Data Scientists are already kings but just outside the country. Cousera is a great place to learn. I learnt there too when i was just starting. Any question you have on any topic, dont hesistate to ask me. I am happy to help. I was helped too before i got to this point and no question is stupid.

glad to hear that. Incase you have projects with companies and you need assistance. Please fell free to contact me. It will be a great way to learn.

Hello Friends,

Back on Big Data matter:

Today’s consumers are a tough nut to crack. We look around a lot before we buy things because with the present economic reality,nobody wants to make a mistake. We browse several websites for comparisons in case of online purchases, talk to our entire social network about our purchases especially when it is a poor choice, demand to be treated as unique customers and want to be sincerely thanked for buying your products or using the services you are providing. Tasking right?

The good news is : You can be that Super business and do all of these effortlessly as Big Data allows you to profile these increasingly vocal ‘business kings and queens’ in a far-reaching manner so that you can engage in an almost one-on-one, real-time conversation with them. This is not actually a luxury. If you don’t treat us like we want to and even exceed expectations in some cases, most will leave you in the blink of an eye when they get something just a little bit better than what you have to offer.


Using myself as an example here:

I had a child more than 3 years ago and my child’s pictures are on my social media platform. The e-mail I used in opening my social media accounts is same with the email I used for my bank accounts. Surprisingly, till date, no one has marketed the benefits of opening Kids Savings account to me. Not even one bank and my child doesn’t have a child account yet. This applies to other products banks have to offer but eligible people are not aware they exist because the links have not been made.
When any customer enters a bank, big data tools allows the bank staff to check his/her profile in real time and learn which relevant products or services (s)he might advise.
This applies also to other businesses that are not fully exploring their customer’s social activities.


So much can be attributed to our not uniting the digital and physical data yet, a gap in targeted marketing and one that should be closed as soon as possible.


Big Data allows you to know your customers well enough to be proactive in product advertisements and services being offered.
Big data lets you be intimate enough you know when your esteemed customer just checked in at a location and the services you can quickly propose or suggest.

Big data helps you open more business doors and explore more opportunities…….

More ways big data can help businesses in Nigeria will be posted on this thread. Let's make Nigerian businesses data driven and enjoy better services.

To be honest, Nigeria is not a country that regards the use of data highly, a lot of businesses run with anecdotes rather than actual, functional data. There are very few data-collecting bodies or even data analytics companies that know their stuff. And like every other thing we're always the last to catch up on, big data is unfortunately one of them. Fortunately though, quite recently, a number of startups have latched on to the future of big data and its potential opportunities, some of which include:

- Anticipating future trends and creating innovative and relevant products that increase your chances of being a forerunner in a particular field
- Being proactive rather than reactive, i.e intercepting challenges way before they pose a problem. What this translates to is an overall improvement of daily business operations.

Companies that have adopted data analytics into their business settings most usually outsource external services. It's a slow gradual process to getting Nigeria to be data-driven but the baby steps will hopefully evolve into giant steps.