Welcome, Guest: Register On Nairaland / LOGIN! / Trending / Recent / NewStats: 3,199,317 members, 7,971,161 topics. Date: Thursday, 10 October 2024 at 01:04 AM |
Nairaland Forum / Nairaland / General / Business / How To Make Your Facebook Adverts Profitable (774 Views)
Why Every Smart Business In Nigeria Needs To Run Facebook Adverts / Which Debit Card Is Acceptable For Facebook Adverts Billing? / Which Naira Mastercards Are Currently Working For Paying Facebook Adverts (2) (3) (4)
(1) (Reply)
How To Make Your Facebook Adverts Profitable by whimppy: 3:41pm On Oct 14, 2015 |
Facebook ads are a valuable tool, but you need to be using them in the right manner to ensure you are not throwing away your marketing budget. Facebook advertisements are display ads, which means they are not searchable. #1 Place Your Efforts Correctly People arrive at Facebook to connect with friends/family, not to purchase products/services, so your purpose with your ads is simply to create demands and not fulfill those demands. There are three key parameters to your ad: 1. Image – 80% of your ad success is determined by the image so make sure that you give it the research it needs. 2. Headline – 15% of your ad success is in the headline. 3. Body – 5% of your success is in the text. #2 Choose Images That are High Quality Since 80% of your ad impact is linked to your image it makes sense that you take the time to find the right image for your ad and that the ad is of the highest quality. Try to use eye-catching, striking images that catch the viewers attention. Don’t use images that are distant. Remember your Facebook resolution is 100 pixels (w) x 72 pixels (t). So make sure your image works in that ratio. Even though it’s a small size you need to make sure you are working with a high quality image. #3 Know Your Audience When you know your audience you can enjoy the full robustness of Facebook’s targeting options so that you can target a specific group of viewers. You can create Facebook ad campaigns that reach deeply into your target audience. You should have the answers to these questions before you start your ad campaign. * Where does your prospect live? * How old your prospect? * What fan pages do your prospects like? * Can I create my ad so it specifically targets my demographic? * What kind of a free offer can I use to capture leads? #4 Be Sure You are on Target www.whimppy.com/how-to-make-your-facebook-adverts-profitable/ |
(1) (Reply)
Emefiele And Nigeria's Recession / Free Training For Newbies In Internet Marketing/affiliate Marketing / Your Display Is Your Brand
(Go Up)
Sections: politics (1) business autos (1) jobs (1) career education (1) romance computers phones travel sports fashion health religion celebs tv-movies music-radio literature webmasters programming techmarket Links: (1) (2) (3) (4) (5) (6) (7) (8) (9) (10) Nairaland - Copyright © 2005 - 2024 Oluwaseun Osewa. All rights reserved. See How To Advertise. 7 |