The eleven week long reality show Big Brother Naija has come to an end and a winner has been announced. Going by the level of buzz among viewers in the last couple of weeks ,one can easily predict that Efe would win. Efe has now emerged the winner against all odds.

So what made Efe win?

Massive votes

At the end of the day, a winner will be picked not by social media buzz or support, but by the individuals who actually voted. Efe had a lot of support on social media, celebrities made videos pledging their support, campaigns were done on his behalf, and all these resulted into his victory.



Connecting to the streets

Efe’s strong point was his ability to connect to the streets, to the ghetto, to individuals who rose from humble beginnings. The average Nigerian can connect to Efe’s authenticity and story. They saw themselves in Efe. This further garnered more votes for him. Viewers know what they want and they gave their votes to Efe.

Read the rest here
http://thenewsguru.com/49494-2/

good

4. Based on Logistics

Hmmm...