Facebook political ads will have more public information: Zuckerberg

The social giant announced on Friday the item will soon require advertisers — especially political candidates — to disclose more information about their advertising efforts on the platform as the company seeks to temper concerns coming from the U.S. Congress about Russian meddling inside the 2016 presidential election.

Facebook’s completely new policies include labeling political ads so they’re easier to identify, along with also creating a catalogue of these along with also various other ads so users can see how much advertisers are paying along with also who they are targeting.

yet many of the modifications intended to create more transparency don’t appear to address the most problematic ads purchased last year by Kremlin-backed, online trolls. These ads, referred to as “issue ads,” sought to stir social along with also political unrest inside the United States around issues like Black Lives Matter, not necessarily to promote candidates like Donald Trump.



Still, the announcements Friday come as Facebook prepares for what could be a brutal grilling before the House along with also Senate Intelligence Committees. The panels are investigating Russia’s suspected interference inside the 2016 presidential election, along with also they’ll also hear coming from senior executives at Google along with also Twitter during back-to-back hearings on Nov. 1.

Under the completely new policy, Facebook can be producing two completely new, key demands of its broad universe of advertisers.

First, political campaigns along with also advocacy groups which seek to run election-time ads about a federal candidate must indicate — to the company along with also users alike — which they’re doing so. Those ads, when presented to Facebook users, will have a completely new feature in which viewers can swipe up to learn more about the political candidate.

Meanwhile, Facebook will set up a completely new hub for all advertisers — political or otherwise — where users can see all current ad campaigns running on the site. For these ads, marketers will also have to share basic demographic targeting information.

Facebook plans to begin testing these completely new disclosure policies in Canada before rolling them out inside the United States in time for the 2018 midterm elections. Initially, they’ll only show active ads, the company said in a blog post Friday. yet once the completely new system rolls out inside the U.S., Facebook will begin building a searchable, four-year archive of political ads run on its site.

More coming from Recode:

Facebook, Google along with also Twitter might face yet another grilling by U.S. lawmakers angry about their algorithms
What will Facebook, Twitter along with also Google do about Russia?
Bill Gates can be the richest man inside the earth. This kind of can be how he gives away his billions.

Facebook isn’t the only company promising greater transparency around political ads. Twitter, for example, has revealed its own modifications designed to make political ads more transparent, similar to Facebook’s completely new policies. Google might soon do the same. along with also all of these pledges seem designed with one goal in mind: Staving off federal regulation.

Lawmakers like Sen. Mark Warner, the top Democrat on the Senate Intelligence Committee, are pushing potential completely new laws which could require large tech along with also advertising platforms to make much more information available about the political ads they run. yet Facebook along with also its peers haven’t exactly endorsed the plan, called the Honest Ads Act. Instead, they’ve sought to prove they can regulate themselves.

For its part, Facebook disagreed with the assessment which its announcements Friday are meant to ward off the U.S. Congress.

“We are trying to urgently fix the problem,” said Rob Goldman, the company’s vice president of product for ads along with also pages, in an interview before the announcement. He stressed which the company “feel[s] strongly about what happened.”

Previously, though, Facebook lobbied against more extensive political ad disclosure rules. along with also the company’s chief executive, Mark Zuckerberg, also initially rejected the influence of Russian trolls on his own platform before ultimately admitting which dismissal was a bad idea. Facebook then promised to hire 1,000 completely new workers to monitor ads.



Still, the completely new details announced Friday might not satisfy Facebook’s federal overseers. For one thing, the modifications don’t apply to those so-called “issue ads” — think political endeavors around immigration, gun control or gay rights which don’t actually involve a federal candidate by name.

the item’s precisely those sort of ads which Russian trolls purchased around the 2016 election. At times, suspicious Kremlin-tied profiles along with also pages even took both sides of controversial issues inside the hopes of creating social along with also political tensions on the platform. yet they could only trigger Facebook’s completely new transparency guidelines if they mentioned a candidate by name. The completely new bill by Warner along with also crew, in contrast, seems to cover these issue-based ads.

along with also Facebook’s revised system can be largely the stuff of self regulation: The burden can be on political candidates along with also campaigns, as well as their allies, to disclose their efforts to Facebook. For at This kind of point, the company hopes which’s enough — along with also believes its users, on top of its previous pledges to invest more in people along with also technology to monitor ads, can spot anyone failing to self-identify as a political advertiser.



Nevertheless, the announcements by Facebook on Friday still amount to a completely new, major change for the company, as the item endeavors to demystify why its users see the ads they do. Even with limited information about ad targeting centralized in one place — data including age along with also gender — viewers along with also watchdog groups alike can keep closer watch over the platform.
Source. www.topics1.com/facebook-political-ads-will-have-more-public-information-zuckerberg/

ok

Facebook wey dey accept ponzi and fixed game scammer ads

Good.

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Target: Africans
Genre: Politics
Inventor: Mark again.

I think that have already started

The devilish global world order have refused to accept their election defeat. They are still in shock about how Donald Trump destroyed them in the last election.

Way to Go ATIKU

You better remember to add WE ARE NOT VOTING FOR YOU button

Transparency! Yes!
Facebook should not be used as Goebbel's style propaganda machine.

bluaero:
The devilish global world order have refused to accept their election defeat. They are still in shock about how Donald Trump destroyed them in the last election.

If more transparency is the result of his victory, we are fine with that.
Meanwhile:
First charges filed in Mueller investigation.
So much winning.

Nice

noted!

Ok

Sell your paypal funds to me 340/$ instant funding

And the Core Nigeria voters are not usin social platform/media but fewer voters, new regulatory ads wil hav mini effect on Nigeria2019.
anyway, in Atiku2019 we beliév

Ok. How do you measure transparency in this case

Mindfulness:


If more transparency is the result of his victory, we are fine with that.
Meanwhile:
First charges filed in Mueller investigation.
So much winning.

Can't wait to see Hillary Clinton in prison. Paid a foreign govt to fabricate the fake dossier. Sold 20% of US uranium to Russia. She is such a criminal.

bluaero:


Can't wait to see Hillary Clinton in prison. Paid a foreign govt to fabricate the fake dossier. Sold 20% of US uranium to Russia. She is such a criminal.

Keep waiting. Some people have been waiting since the 90s. LOL

Ghen ghen

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MZ my man

Mr Mark about yo make huge money

This thread has been on frontpage for roughly 3hrs, yet it still has only one page.
This shows you the shallow mentality of nairaland youths.

Bring up Tonto Dike and Wizkid, and you will see 3pages in 10 mins.

As for the new policy,its ok if there is transparency ,but is there any need to display the amount paid for such ads

Proudlyngwa:
This thread has been on frontpage for roughly 3hrs, yet it still has only one page.
This shows you the shallow mentality of nairaland youths.

Bring up Tonto Dike and Wizkid, and you will see 3pages in 10 mins.

As for the new policy,its ok if there is transparency ,but is there any need to display the amount paid for such ads

Na now u know ...

Anything that involves thinking deep,u won't see most Africans near it

Sadly, a lot of republicans like SalmanRushdie and others won't comment on this.

People need to stop letting social media influence their lives and their decisions. Much more go on in the background than you think.

Proudlyngwa:
This thread has been on frontpage for roughly 3hrs, yet it still has only one page.
This shows you the shallow mentality of nairaland youths.

Bring up Tonto Dike and Wizkid, and you will see 3pages in 10 mins.

As for the new policy,its ok if there is transparency ,but is there any need to display the amount paid for such ads

Are u now wondering why Mods move such irrelevant news to FP cos it gather lots of views and dat is what pays d bills

I used to opine dat some news shldnt make FP Buh I tell u, if such should happen NL will loose lots of it' members to oda bloggers so Dre is d need 4 balancing

oluwayimika123:


Are u now wondering why Mods move such irrelevant news to FP cos it gather lots of views and dat is what pays d bills

I used to opine dat some news shldnt make FP Buh I tell u, if such should happen NL will loose lots of it' members to oda bloggers so Dre is d need 4 balancing

There was a time sensible topics on FP made 3 to 5 pages in no time, what happened ? under the guise of freedom of speech , it was abused and overlooked by same mods.

Hin don dey enta politics na.

wehdon nzukerbread

wman:
Sadly, a lot of republicans like SalmanRushdie and others won't comment on this.

People need to stop letting social media influence their lives and their decisions. Much more go on in the background than you think.

Are you that feeble that you believe whatever you see online? You libtards should stop judging others by your snowflaked world view! Facebook or Twitter ads did not win the election for President Trump, he campaigned heavily in swing states of Wisconsin, Pensylvania, and Michigan, while your goddess of corruption the Hildabeast was busy attending elite fundraisers in the Hamptons...

As far as this issue is concerned, Facebook, Google and Twitter top execs are just grandstanding as they donated heavily to Hillary Clinton's campaign. So they are not unbaised umpires,,, they want to make it look like Donald Trump couldnt have won without social media ads. Show me any empirically proven research that aludes to the fact that social media ads swayed the election in DJT's favour... None is available so this charade by social media giants is hogwash!!!

Now, Twitter just banned RT and Sputnik from advertising on Twitter, but during the election period, they (Twitter) were the ones that approached these two outlets and pitched for these two outlets to advertise on Twitter! What utter hypocrisy!!

The real Russian collusion story is just breaking and Demoncrafts (DNC, Hildabeast campaign) and their demonic, immoral, corrupt and utterly biased libtard minions in the mainstream media (CBS, NBC, ABC, CNN, etc) are running from pillar to post trying to justify their hypocricy that it is "opposition research" when the Dims are caught red handed "colluding" with Russian intel via third parties (Fusion GPS, Christopher Steele) in the name of the fake and infamous salacious Trump dossier, but when Trump Jnr was set up by Fusion GPS to attend that fake op research meeting with that Russian lawyer, oh that was russian collusion, that was treason, armageddon, etc!!! SMH!!!

WINTER IS COMING FOR THE CLINTON CRIME FAMILY AND THE BOOMERANG EFFECT HAS JUST BEGUN!!!