Job Vacancy Alert: Trade Marketing Executive - IBADAN

Our client is a Multinational textile company that produces and distributes fashion fabrics for the African market and African consumers globally. The company’s brands have become an essential part of African culture. Due to expansion, they now have an opening for a Trade Marketing Executive to be based in IBADAN with travels covering around Oyo State, Ilorin, Kwara state and Abeokuta, Ogun state.

JOB PROFILE

The job of a Trade Marketing Executive entails working outside the office environment sourcing potential customers and maintaining current customers to drive the business activation and distribution. To give input for analysis of all trade marketing activities across the channel/trade members. Drives the needed support to optimize product plan and product mix through the right trade channels revenue of the company in the short & long run.

KEY RESPONSIBILITIES

Trade Marketing

- Identify growth opportunities per brand and product group, in line with consumer and channel trends
- Provide input into country key account plan to seize opportunities
- Segment and maintain customer base according to channel segmentation model for the sales territory
- Develop call plans according to channel segmentation model (call frequencies per account)
- Provide input into customized CVP per customer channel, segment and individual accounts
- Plan account call activities and customize within the prescribed CVP model per customer channel per account
- Agree sales territory resources (budget, and standard POSM) with Trade Marketing Manager and review on quarterly basis
- Deliver the CVP per customer account, according to call plans and account activity plans
- Offering marketing support by managing and distributing standard POSM and trade marketing materials including logistics and distribution within sales territory budget

FULL DETAILS & APPLICATION: https://myjobsinnigeria..com/2018/11/job-vacancy-alert-trade-marketing.html