Did you know that every month a large percentage of women suffer from menstrual cramps also known as dysmenorrhea? (You are most likely part of this percentage).

In a room of 408 women, 84.1% of the women affirmed to having menstrual pain every month.

Did you also know that in a recent YouGov survey, 42% of women reported that menstrual pains affected their ability to work?
Can you relate to this?

It is a known fact that women are more populated and as a result, are more in places of employment than men.
So imagine as an employer if in a month 10 women out of 15 in your company call in sick for menstrual pain. Would your company's productivity be affected?

Or what if you had a job that pays you daily? Or for every day you are absent from work, your salary gets deducted. How many days would you be out of work because of menstrual pains? How much money will you lose? Think about this.

Now you're wondering why the men have it easy. You are tempted to hate them too. But not to worry, there is a solution!

As an employer, you do not have to have less productivity because some female employees are 'sick'; and ladies, you do not have to feel crappy all through your menstrual period.
*Joyful sanitary towels have got the solution to your problem.

*** With the new nannogenic technology, Joyful sanitary pads help relieve menstrual cramps NATURALLY. This means, there are no adverse effects.

*** This jasmine scented towel expels odours and keeps you smelling fresh all day.

***The anion strips in it helps to neutralize the free radicals and inhibit microbial growth thus preventing vaginal bacterial infection.

*** What's more, the wings of this sanitary towel have a strong glue strip that sticks well to your panties, making you feel comfortable all day and most importantly, fearless about getting your clothes stained.

All these value are packed in one pack of Joyful sanitary towels.
Say no to menstrual pain; say no to discomfort; say no to losing money.

Grab a pack today and stay joyful.
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What you've just read above is an example of a sales copy (copywriting).

A sales copy is meant to trigger emotions in the hearts of people who read it. They should be able to feel something: anger, joy, empathy, fear, love, hatred, zeal etc.
These emotions are what trigger the reader and converts them from reader to "buyer" without you shoving "buy" in their faces.

If reading this sales copy triggered any emotion in you, and you want to learn how to do the same (how to write like this, and even better) let me know in the comments.

#Enewerome #salescopy #freelancewriter

*This sanitary towel is purely fictional and the sales copy for educational purpose. Any resemblance to an existing product is purely coincidental.

- Esther Enewerome Odafe

Thanks Timolala for acknowledging me as the author of this sales copy. It means a lot.

TheEnewerome:
Thanks Timolala for acknowledging me as the author of this sales copy. It means a lot.

Welcome