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How To Sell Auto Parts Online - Car Mart Nigeria - Car Talk - Nairaland

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How To Sell Auto Parts Online - Car Mart Nigeria by LadyNaija(f): 6:17am On Feb 01, 2019
Whether your customers are auto repair professionals, hobbyists, or complete novices trying a bit of DIY, auto parts purchases are always driven by need. That means convenience and ease of purchase is everything. Customers want to get out their phone, easily find the part they need and have it delivered to them quickly.
As the online auto parts seller, your challenge is making it easy to find and purchase specific products wherever your customer is searching. The solution requires an understanding of the unique and complex buying behaviour of an auto parts customer, and knowledge of the tools available to you.
There are lots of places to sell auto parts online, but the most popular choices are Carmartng, Amazon, and your own e-commerce site. We’ll go through the main features of each, and how they work best for auto parts sellers.

Selling Auto Parts on Car Mart Ng
Carmartng is probably the fast-growing car marketplace for people looking to get an auto parts business rolling with minimal investment. A lot of Car parts are currently listed on carmartng.com, with many active buyers.
Auto parts have always been a strong category for carmartng.com, and they’ve recently focused on improving the process of buying auto parts and introducing a host of new features to help both buyers and sellers.


Parts Compatibility
With carmartng, sellers can easily build lists of vehicles that their parts are compatible with.
You can build huge tables of compatible vehicles with just a few clicks. Instead of selecting each individual vehicle make, model year, and trim, you can select all trims with one click.
Parts tags allow listings to show up in searches, meaning that more buyers will find your listings. Tags data also helps buyers know they’re buying the correct part, reducing your returns rate and improving your feedback score.

Creating Trust on Carmartng
When it comes to seller trust, Carmartng customers look for a positive customer feedback score. Carmartng also allows sellers to apply a branded design to their listings. Professionally designed listings make it clear to customers that you are an established business and encourage trust. It also familiarizes customers with your brand.


Selling From Your Own Site
Similar to marketplaces, the biggest concern for you is to make it easy for customers to know what part they’re buying.
Until recently, competing with the search functionality of marketplaces was simply too expensive for small sellers, and even businesses that did make the huge initial investment would find a large inventory site difficult to manage.

E-commerce design specialists, such as Alabian Solutions Limited, have focused on making high functionality, easy to manage websites just for auto part sellers. Unique search functionality is built into BigCommerce’s easy manage interface to make auto parts websites that are profitable, manageable and scalable.

“Letting customers search by make and model gives even small auto parts businesses the same buyer experience as the largest auto part sites.,“ says Andrew Pinner, e-commerce product lead at Frooition.

To further increase buyer confidence, a live chat plugin enables you to advise customers in real time. Giving customers the ability to speak to an expert and get instant clarification about a product is proven to be one of the best ways to convert a sale.

https://www.naijanewspapers.com.ng/2019/02/01/how-to-sell-auto-parts-online-car-mart-nigeria/

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