Hey there,

In this digital age, almost everyone needs to prove their worth online. From small home-based businesses to medium and large companies, everyone is vying for online visibility focused on building a successful business.

Every day hundreds of websites are created and launched. So how do you ensure that your website earns No. 1 spot on the list of search results?

The Answer, SEO

The majority of online traffic is driven by search engines like Google, Yahoo and Bing and whoever makes it to the first page gets a good share of customers as the average customer looking for products or services online rarely go beyond the first two pages in any search engine

Here are 5 easy to implement tips to improve your search engine ranking using content marketing…

1. Header Tags
Good formatting of your content helps improve the user experience of your website tremendously. It makes readers more willing to spend time to read your content and come back for more, which will ultimately signal your relevancy to search engines.

2. Outbound Links

You can create links to authority sites for more in-depth information your readers can use.

Linking out to well-respected authority sites will not only increase the relevancy of your content and time readers spend on your site, but it is also believed to send trust signals to Google and improve SEO ranking.

3. Readability
Even if you have a well-educated audience, they still don’t want to have a dictionary at hand when they visit your website.

Making your content easy to read and understand help make it useful to your readers. Some experts also believe that Google takes readability into account when ranking web pages.

4. Contact Us Page
Well-designed contact forms increase user participation and help generate new business opportunities, capture new leads, improve customer service, and more.

Including a Contact Us page on your website and putting the link in the navigation not only makes for good user experience but can also potentially earn you some Google trust.

5. Page Load Speed
Users may leave your site if they have to wait even just an extra few seconds for each page to load, which is why all Seach engines take page-load speeds into account in their ranking algorithms.

4-seconds is the optimal page load speed you should aim for.

Your page load speed can easily be reduced by; using caching plug-ins, making sure the code is clean and streamlined, optimizing image sizes, reducing the number of plug-ins, and minimizing redirects.

Remember every journey started with a single step… While our tips can help you get started, Retrosoft can take your SEO to rocket heights at the snap of a finger.

Source:Retrosoft.ng