Key Responsibilities

Understand and develop marketing budgets, return-on-investment and profit-loss projections with respect to investments in marketing; allocate funds appropriately
Developing a pricing strategy that maximizes profits and market share but considers customer satisfaction and utility
Organizing company conferences, participation in trade shows, and major events
Developing each marketing campaign from start to finish and issue close-out reports
Researching (with sales team support) demand for the organization's products and services
Oversee social media, public relation efforts, and content marketing
Oversee and coordinate open market above-the-line campaigns
Develop strategies and tactics to get the word out about our company and drive qualified traffic to purchase our products
Build strategic relationships and partner with key industry players, agencies and vendors
Oversee and approve marketing material, from website banners to hard copy brochures
Measure and report on the performance of marketing campaigns, gain insight and assess
Analyse consumer behavior and adjust advertising/marketing campaigns accordingly
Qualifications:

BSc/MSc degree in Marketing or related field; Minimum second class upper
Demonstrable (minimum of 3 years) experience in marketing function within the infotech or consumer goods industry. Must not be older than 35 years
Desired Competencies/ Experience:

Solid knowledge of digital (social media) marketing and website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Robust experience in open market above-the-line campaigns for consumer electronics or other consumer goods
Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
Excellent written and oral communication skills
Highly developed problem solving/analysis abilities and creative thinking skills
Able to prioritize and meet deadlines with strong collaborative abilities (good team player)
Detail oriented, meticulous, well organized, and articulate.

Salary
180,000k - 200,000k

How to Apply
Send your Cv the to applications@thejobmag.com using
the Job Role as the Subject of mail.

Closing date May 31st, 2019