1. Make a good first impression Your dealership’s profile picture is going to be the first thing most Instagram users see, so don’t underestimate the importance of making a good impression.For businesses, the best profile picture is often your logo so that you’re always on-brand.

2. Post slideshows when you share vehicles You’re a car dealership, so naturally, you’re going to post photos of vehicles for sale on your Instagram page. What you may not realize, though, is that there’s a cool feature that lets you post a slideshow of up to ten photos. Now, you can give your Instagram followers a more in-depth look at a specific car without posting a million separate photos.

3. Have fun with Instagram Stories Instagram has a “Stories” feature that allows you to post multiple photos and videos that appear in a slideshow format at the top of the app. IG Stories disappear after 24 hours and won’t be on your profile at all. Use the Stories feature to create fun content that will make customers feel like insiders. For example, if you’re hosting a big event at the dealership, you can share pictures and videos all day long instead of oversharing and annoying your followers.

4. Add location and hashtags Instagram has an “Explore” feature where users can search for hashtags, people, or places. Anytime you post, when possible, include a few relevant hashtags (don’t go nuts — keep it around five or so) and tag your location. This will ensure you’re attracting users that are interested in what you’re selling and located close enough to buy from your dealership. DM us for details https://www.instagram.com/ercmediacorp/ or visit https://eliterebuildablecars.com/