Top 5 Sales Mistakes To Avoid

~A smart man makes mistakes learns from it and never make the same mistake again. A wise man finds a smart man and learns from him, to avoid the mistake altogether. Roy. H. Williams.~

Would you rather make a mistake or learn from someone who already has made that same mistake?

They say experience is the best teacher but it definitely does not have to be your own experience.

Learning from others experience or mistakes makes you avoid making the same mistake.

The transactional business which involves sales has been on from the days of old. A lot of salespersons have made mistakes and learnt from them. To avoid making the same mistakes, here are the top 5 Sales Mistakes to avoid at all cost.

1. Giving The Power To The Prospect:
A lot of Salespeople make the mistake of giving the power to the prospect by allowing them to lead or facilitate the sales process.

When you allow the prospect to facilitate the sales process, you have to do everything on his terms. This should be the other way round. Allowing the prospect to lead the sales process means agreeing to whatever he says or wants.

You as the salesperson should always be in charge, always lead the sales process by asking questions and showing qualities of a leader. You should never feel intimated by the prospect.

2. Talk Too Much About The Product
Most Salespeople make the mistake of talking too much about the product they are offering. While this isn’t bad, customers buy because they feel your product can be of value to them, not because they really need it. Most consumers do not really know what they want and that is why you should always ask questions to dig deeper and find out what it is they really want. Talking too much about the product makes the prospect lose interest easily.

Instead of focusing on the product, how about focusing on how the product can be beneficial to the consumer?

3. Unprepared:
A lot of Sales People go in to meet the prospect unprepared. To sell a product or anything to anyone, you will need to be prepared with as much information as possible.

Your prospects should be able to trust you and what you are trying to sell to them, hence, you need to be confident in yourself, as well as what you are selling to them.

Preparation involves finding out all about the prospect beforehand. Find out what he/she likes or don’t like. Possible questions they could ask you, find out their pain points and everything you need to know about them.

4. Not Listening:
Talking might get you the sale but not necessarily satisfy the customer, but by listening to their feedback or issues, you will be able to proffer a better solution to the customer’s need.

5. Not Closing The Deal:
Most Sales People leave the money on the table by not closing the deal. Ask them questions like, when they intend to make the purchase, what their reason is for not wanting to buy yet, etc. It might sound pushy, but politely asking your prospect questions like that might give you more insight on what you need to do to close the deal.