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How To Start A Dropshipping Business in Nigeria - Business - Nairaland

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How To Start A Dropshipping Business in Nigeria by habitari(m): 10:22pm On Aug 11, 2019
How To Start A Dropshipping Business In Nigeria

Step 1: Find a niche.
Picking a niche you fully understand will give you some additional advantages over your competitors. Without any knowledge about the niche you choose, you won’t have the ability to pick up on anything fishy about the quality of the products, the process, the pricing, or anything related.

The niche you select needs to be laser-focused and something you are genuinely interested in. A product range that isn’t focused will be difficult to market. If you aren’t passionate about the niche you select, you will be more apt to become discouraged, because it takes a lot of work to successfully scale a drop shipping business.

Step 2: Find a supplier.
Doing business with the wrong supplier can ruin your business, so it’s important that you don’t rush this step. Conduct proper due diligence. Most drop shipping suppliers that are good for Nigerians businesses are located overseas (mostly China).

Alibaba has become one of the largest online resources to identify and communicate with potential manufacturers and suppliers. Make sure to ask a lot of questions and learn what their production capabilities are in the event that your business grows exponentially. You want to be certain they have the ability to scale with you.

Step 3: Choose your platform.
In this case, see your platform as your online store. When starting a dropshipping business, you can either decide to set up your own e-commerce store or sell on popular e-commerce platforms in Nigeria (eg. Jumia & Konga) that allows other merchants to sell on their platform.

It’s recommended that you start with the seconds alternative because they take care of so many problems of running an e-commerce business that you may not have the resources to handle. As your business scale, you can then consider launching your own e-commerce website.

Step4: Promote your business.
There is this popular quote in business that says “Nothing happens until someone sells something”. The major purpose of venturing into a dropshipping business is to sell something and this can only be achieved by constantly looking for innovative and less cost-effective ways to promote your business.

Having a great product and a website is great, but without customers looking to buy, you don’t have a business. Don’t overlook the importance of using digital marketing to grow your customer base. This can be done by running targeted ads on Facebook & Instagram, using SEO to optimise for certain keywords on search engines like Google and many more growth hacking tactics you can use.

Cons of dropshipping business.

1. Low margins: The biggest disadvantage to operating in a highly competitive dropshipping market means lower margins. Because it’s so easy to get started with low overhead costs, many merchants will start their store with super low prices in an attempt to quickly grow revenue.

2. Shipping and returns: If you’re using more than one supplier, as many dropshippers do, this can complicate your shipping costs as they can vary from supplier to supplier. You also lose control over shipping quality and speed.

3. Lack of visibility: When you work with suppliers you are also outsourcing some of your customer satisfaction. Someone else is building and sending out a product which is a huge part of the overall customer experience. If anything goes south on the supplier’send, the customer will
blame you.

Re: How To Start A Dropshipping Business in Nigeria by futurerex: 11:24pm On Aug 11, 2019
Interesting & Interested.
Re: How To Start A Dropshipping Business in Nigeria by habitari(m): 8:47pm On Aug 15, 2019
You could get started . Ask any question to guide you
Re: How To Start A Dropshipping Business in Nigeria by JULIUS15151: 1:41pm On Mar 02, 2023
Re: How To Start A Dropshipping Business in Nigeria by Chukatabra: 1:52am On Aug 04, 2023
I actually started so easily and with minimal cost compared to most others. This was largely due how reading this article opened my eyes:

https://blog.changera.co/how-to-start-a-drop-shipping-business-in-nigeria/

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