Innoson has reacted to the criticism received over the ability of the company’s design engineers, stating that Rome wasn’t built in a day. The originality of Innoson’s car designs was called into question after some Nigerians called it a replica of Benz and Chinese vehicle brand, BAIC Motors.

The striking resemblance between Innoson SUV and BAIC BJ80 resulted in a series of condemnation and accusation of the Nigerian vehicle manufacturer being a replica. The criticism is just one of the many challenges Nigerian manufacturers struggle with in Nigeria.

Penetrating the Nigerian market has been difficult for Nigerian manufacturers because the market is saturated with foreign-made products which are often rated above local producers. While cement manufacturers like Dangote and BUA have succeeded in making the cement market theirs, manufacturers of some other products have struggled against foreign-made products. Innoson Vehicles is, however, unperturbed about the criticism that trailed its vehicles.

In a series of tweets on the company’s Twitter page, Innoson said there’s... https://nairametrics.com/2019/10/10/rome-wasnt-built-in-a-day-innoson-reacts-to-criticism-of-its-vehicles/