Two people started a business at the same time and sooner, it was realised that one was working too hard and wasn’t getting the results equivalent to the work she was putting in. The other person, on the other hand, was working hard and was really prospering. What was the difference?
Proper branding and marketing of your products/services are important for you to make great sales. However, it costs a lot of money, especially when you have to hire professionals to do it.
Here at SME Classroom, we understand how the perceived high costs might make you want to abandon the marketing and branding activities necessary to grow your business, but you shouldn’t have to.

This is why we are organizing the DIY Marketing and Branding Workshop for SMEs. We want to empower small and medium business owners/employees with the necessary marketing and branding skills that they can deploy by themselves to grow sales exponentially.

The SME Classroom is a 2-day class and you have the liberty to choose which one you want to attend or both. The facilitators at The SME Classroom are industry experts whose results you may have enjoyed in one way or the other through various media channels.

The topics to be taught include: A guide to defining your brand and target audience by Fredrick Akinmuyisitan, Easy ways to build visual identity for your SME brand by Uduak Akpan, How to carry out market research as an SME by Cynthia Agada, Marketing hacks and channels that SMEs can adopt by Emeka Obia and many more.

To register for the workshop and for more information, visit jko.com.ng/sme