Welcome, Guest: Register On Nairaland / LOGIN! / Trending / Recent / New
Stats: 3,209,083 members, 8,004,862 topics. Date: Sunday, 17 November 2024 at 09:20 AM

How Phone Brand Initiatives Impacted Lives - Phones - Nairaland

Nairaland Forum / Science/Technology / Phones / How Phone Brand Initiatives Impacted Lives (833 Views)

How Phone Dealers Are Scamming Nigerians / What's The Weirdest Phone Brand You've Ever Seen Or Bought? / How Phone Auto Prediction/correction Affects Your Life (2) (3) (4)

(1) (Reply)

How Phone Brand Initiatives Impacted Lives by psoul12: 11:16am On Dec 31, 2019
TECNO initiatives have impacted the lives of several Nigerians in many ways. The TECNO brand went all out for Nigerians; positively impacting lives every chance it got.

According to the smartphone company, It is a few days to the end of 2019, and indeed, TECNO has accomplished all that they promised to do, especially in the CSR department. They have truly differentiated their brand in more ways than one.

In 2014, TECNO started a children-centered CSR initiative that has seen to ensuring that many children from public primary schools across Nigeria win scholarships and many other prizes.

In line with that initiative, the theme on Children’s Day this year was “Give the Nigerian Child A Future”. In the Lagos region, five schools were selected to participate. After an examination to select the best students, scholarships were awarded to five students from each of the schools through the TECNO Foundation. There was also a Children’s Day Party that brought children from over 30 public schools together with plenty of fun and games plus numerous gifts.

Relentless, TECNO then got involved in another Get-a-Nigerian-through-school project called AcadaFest Scholarship 2019. Through this initiative, TECNO sponsored 3 deserving students for the duration of their University education.

Like a soldier on a mission, TECNO joined forces with a few other sponsors to celebrate the musical legend, Fela Anikulapo-Kuti. At the event, the smartphone brand made touch points with Nigerians by making the 6-day event even more fun filled. During the course of the festival, a lucky Nigerian got the chance to win a Spark 4, which was the latest device from the brand at the time, and there were also lots of gift up for grabs.

This year’s International Women’s day sought to encourage gender balance around the world. To lend a voice to the credible course, TECNO partnered with The University of Lagos ’Radio Station, Unilag 103.1 to put together a special program for young girls aimed at improving the quality of life of the girl child. In attendance were secondary school girls who were made aware of how very powerful their contributions to the country can be.

Nigeria is a land of dreams. Unfortunately, not all dreamers have the financial ability to make their dreams a reality. Understanding this fact, TECNO birthed a campaign called Light Up Your Dreams. The brand brought together many young Nigerian entrepreneurs with various business interests ranging from agriculture to technology.

At the grand finale of the month long campaign, TECNO SPARK Light Up Your Dream granted two winners N1 million each. There were also winners across the country who bought a SPARK 3 smartphone, got a raffle ticket and also emerged as millionaires in the raffle draw. TECNO lit up the dreams of these four lucky people even beyond their wildest dreams.

Visit https://www.thisdaylive.com/

1 Share

Re: How Phone Brand Initiatives Impacted Lives by Uchechiokpara39: 5:33pm On Jan 04, 2020
This brand has been doing so much in Nigeria ..

That's how our leaders should be


psoul12:
TECNO initiatives have impacted the lives of several Nigerians in many ways. The TECNO brand went all out for Nigerians; positively impacting lives every chance it got.

According to the smartphone company, It is a few days to the end of 2019, and indeed, TECNO has accomplished all that they promised to do, especially in the CSR department. They have truly differentiated their brand in more ways than one.

In 2014, TECNO started a children-centered CSR initiative that has seen to ensuring that many children from public primary schools across Nigeria win scholarships and many other prizes.

In line with that initiative, the theme on Children’s Day this year was “Give the Nigerian Child A Future”. In the Lagos region, five schools were selected to participate. After an examination to select the best students, scholarships were awarded to five students from each of the schools through the TECNO Foundation. There was also a Children’s Day Party that brought children from over 30 public schools together with plenty of fun and games plus numerous gifts.

Relentless, TECNO then got involved in another Get-a-Nigerian-through-school project called AcadaFest Scholarship 2019. Through this initiative, TECNO sponsored 3 deserving students for the duration of their University education.

Like a soldier on a mission, TECNO joined forces with a few other sponsors to celebrate the musical legend, Fela Anikulapo-Kuti. At the event, the smartphone brand made touch points with Nigerians by making the 6-day event even more fun filled. During the course of the festival, a lucky Nigerian got the chance to win a Spark 4, which was the latest device from the brand at the time, and there were also lots of gift up for grabs.

This year’s International Women’s day sought to encourage gender balance around the world. To lend a voice to the credible course, TECNO partnered with The University of Lagos ’Radio Station, Unilag 103.1 to put together a special program for young girls aimed at improving the quality of life of the girl child. In attendance were secondary school girls who were made aware of how very powerful their contributions to the country can be.

Nigeria is a land of dreams. Unfortunately, not all dreamers have the financial ability to make their dreams a reality. Understanding this fact, TECNO birthed a campaign called Light Up Your Dreams. The brand brought together many young Nigerian entrepreneurs with various business interests ranging from agriculture to technology.

At the grand finale of the month long campaign, TECNO SPARK Light Up Your Dream granted two winners N1 million each. There were also winners across the country who bought a SPARK 3 smartphone, got a raffle ticket and also emerged as millionaires in the raffle draw. TECNO lit up the dreams of these four lucky people even beyond their wildest dreams.

Visit https://www.thisdaylive.com/
Re: How Phone Brand Initiatives Impacted Lives by Mohbola(f): 6:17pm On Jan 07, 2020
They're really trying
Nice.

(1) (Reply)

Samsung Galaxy Note 8 And Galaxy S9 Get January 2020 Security Update / INFINIX S5pro Specs / The Infinix S5 Pro Might Not(be) For You: Let Me Tell You Why...

(Go Up)

Sections: politics (1) business autos (1) jobs (1) career education (1) romance computers phones travel sports fashion health
religion celebs tv-movies music-radio literature webmasters programming techmarket

Links: (1) (2) (3) (4) (5) (6) (7) (8) (9) (10)

Nairaland - Copyright © 2005 - 2024 Oluwaseun Osewa. All rights reserved. See How To Advertise. 18
Disclaimer: Every Nairaland member is solely responsible for anything that he/she posts or uploads on Nairaland.