Good morning guys. So I have been putting somethings together as I will be launching my business soon and I would love to have an E-commerce store. I noticed that on Instagram, most stores will tell you to DM to purchase or Send a WhatsApp message to purchase. Only a few of them have websites and even at that, they still have the option of WhatsApp and DM to purchase which I think isn’t professional and it’s stressful due to the fact that you have to always be online to take orders and reply inquiries. From lil research, an average Nigerian would prefer to buy via DM or WhatsApp than to navigate through a website. Purchasing on a website screams stress and long process to many, and if you don’t have a way of taking orders via DMs, you will lose customers to competitors that make taking orders “easy”

For my business, I am actually indifferent, Though I would like to have a website so I can take orders and make money 24/7 without someone being there online to reply before I make money.
Why do you guys think Nigerians don’t like purchasing on websites? What can I as a new business owner do to keep things professional and at the same time provide ease of payment to my customers.

(I peeped on some websites that one could pay through direct bank transfer if the normal credit card payment isn’t going through or you don’t want to reveal your card details. Does anyone know how that works?

It all boils down to trust.

you know nigeria is filled with scammers and yahoo boys so we don't trust does websites.