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SS1 Marketing 2nd Term Lesson Notes; Evaluation Tests by solaugo1: 2:01am On Jul 29, 2020 |
ASSURE Educational Services Online Learning Portal - SS1 Marketing 2nd Term Lesson Notes For Full Lesson Notes; Visit https://ssce.assure.ng/ss1-marketing-2nd-term-lesson-notes-evaluation-tests/ Lesson 1: Product - Click Here! Unit 1: Product – Definition in Marketing Unit 2: Product – Concept Unit 3: Product – Features of a Product Unit 4: Product – Characteristics of Product Unit 5: The Product Mix Unit 6: Product Life Cycle Unit 7: Product – Elements of Production Decisions Unit 8: Product Development Unit 9: Classification of Products Unit 10: Difference between Goods and Services Unit 11: Importance of Product Lesson 2: Types of Market - Click Here Unit 1: Meaning of Market Unit 2: Types of Markets Unit 3: Types of Organisational Market Unit 4: Competitors and Types Units 5: The Concept of Public Consumers Lesson 3: Consumer and Organisational Behaviour - Click Here! Unit 1: Definition of Consumer/Organisational behaviour Unit 2: Factors Influencing Consumer Behaviour Unit 3: Consumer Decision Process Unit 4: Organisational Buying Behaviour Unit 5: Factors That Influence Organisational Buying Behaviour Unit 6: Model of Organisational Buying Behaviour Unit 7: Description of Organisational Buying Process For Full Lesson Notes; Visit https://ssce.assure.ng/ss1-marketing-2nd-term-lesson-notes-evaluation-tests/
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