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Don't Sell Your Products On Whatsapp Without Reading This - Business - Nairaland

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Don't Sell Your Products On Whatsapp Without Reading This by Stardomking: 5:54pm On Nov 17, 2020
DON'T SELL ON WHATSAPP AGAIN WITHOUT READING THIS…

Are you selling products on WhatsApp? You need to read this attentively till the very end.

Selling on WhatsApp usually looks a bit difficult primary due to the fact that it is a social media app but with the introduction of WHATSAPP BUSINESS. A lot of SMEs(Small and medium enterprises) have begun to use WhatsApp to generate sales and maintain a good relationship with their customers. But even with the advent of WhatsApp business, it is clear that there are still challenges associated with selling on WhatsApp. Some of them include;

1.LOW AUDIENCE: Sellers who use WhatsApp to generate sales for their business and have a low audience find it difficult to make enough sales. A lot of people have only contacts of family and friends and maybe a few strangers which often is not sufficient. There is a general rule in advertising which states that only 1-10% of your audience that you reached out to will likely by from you. So imagine someone that has 200 views with a 2% conversion...that means only 4 people bought from such seller which is very low. Although you can build your contact list (There are people with as much as 30,000 contacts on WhatsApp). The problem is that your products are only limited to your contacts, you can't share your products to others outside your contacts list except others share it for you.
2.FLOODING OF PICTURES: This is one of the major problems associated with selling on WhatsApp. A lot of people who sell on WhatsApp that I know sell through their statuses, Broadcast messages or by creating groups. In a bid to sell their products, a lot of sellers cause an inconvenience to their customers by posting too many pictures of their products at once making their WhatsApp status look like waistbeads. You can imagine, some people post up to 20 pictures of clothes, shoes and bags at once. Such sellers end up having their statuses muted simply because customers cannot waste data to view their entire products and the resultant effect for the seller is poor sales.
3.DIFFICULTY IN SEPERATING PERSONAL FROM BUSINESS MESSAGES: A lot of people who sell on WhatsApp use only one phone and because of that they receive both personal and business messages which can sometimes be tasking. This also affects the performance of the business since the seller has to focus on both the personal and business messages.

Having said all these, what is the way out and how can we solve these problems?

One of the biggest solutions that very few people know of is by creating a WHATSAPP ECOMMERCE STORE where customers can view your products, prices of your products and place their orders and you receive those orders directly to your WhatsApp DM. This is different from some features on WhatsApp business app such as Catalogue, quick replies, away messages and so on. THIS IS BETTER. Creating an ecommerce store on WhatsApp is the only solution to these problems. A good ecommerce store costs nothing less than #150,000 but with just #3,000 you can creating an ecommerce store that you can use to receive customer orders on whatsApp. By doing that you spend less and are able to use WhatsApp more profitably. This makes life easier for your customers too since they don't have to view pictures of the sam ecategories and they can spend less data to view more products. Here is an example of a Whatsapp store that was created�gnosisstores.whats.bz . The WhatsApp ecommerce store does not require any money for hosting/domain registration, no upgrade money, no extra costs and it also makes you look more professional.

If you interested in having a WhatsApp ecommerce store that overcomes those challenges stated before. Message me on WhatsApp @07057045100

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