1. Know what you’re selling.

Sales can’t be conducted based solely on confidence and charisma. Being a successful salesperson requires knowing the ins and outs of what you’re selling. That means not only knowing why your products or services are the best fit for the customer, but also knowing how the technical minutiae (precise details) of the product can make their lives easier.


2. Bring value.

Anyone can offer low prices and minimal risks. In order to master selling, you need to bring more to the table. Differentiate yourself from the competition by bringing value to potential customers. Of course, one easy way to bring value is to offer something that is inherently valuable.

If you are selling something that you can prove makes people’s lives easier, they’ll appreciate it. Personally, I like to use data to show the customer how doing business with me will benefit them. Using customer testimonials is also a great tool because it shows that other people doing business with you are satisfied.


3. Respect yourself.

No one will buy from you if you don’t respect yourself. Don’t let customers walk over you. If a potential customer doesn’t give you the full courtesy that you deserve, feel free to walk away. After all, do you really want to build a working relationship with someone who treats you poorly?

For example, if you were speaking with a potential client who was constantly checking their WhatsApp text or interrupting your conversation with other things going on around you, this would be a clear indicator that they did not respect my time. Kindly shake their hand and part on good terms; there is no reason to continue the conversation.

It’s also important that you establish early on that you respect your own time.


4. Remember, practice makes perfect.

Of course, the best way to get better at selling is to practice. Selling is not a day job, you don't start selling today and become experience on that very day. Keep engaging people, keep selling value.

There are other things too like:

▪Giving discount (must be limited, let's say first 10 persons gets a 20% discount
)

▪Attaching a Free gift

▪Good customer service (important)

▪Asking for referrals (always tell your customers what to do, don't always feel because your product is good automatically means they'll refer you, No! Some may and may not. Ask for referrals)