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Ways That Work: How To Really Get More Customers To Your Business by Youngpharmz(m): 12:16pm On Jul 06, 2021 |
As business owners, our major priority is to get more clients and close more deals as much as we can. If we fail to attract customers, a tedious struggle with our business is inevitable. The essence of this post is to educate us on effective ways to get more customers, much more than we have before. This information is very practical and you can start right away, today, here and now. 1. Ask for referrals Referrals are one of the best ways to get new customers—but if you sit back and wait for your current customers to refer their friends and family members to you, you could be waiting a long time. Take charge by implementing a system for actively soliciting referrals from your satisfied customers. Build referral-generating activity into the sales process. Have your salespeople ask for referrals when they follow up with customers to answer questions after the sale. 2. Use Trade Focal Trade Focal is a platform that you can grow your business reach massively. It's a marketing agency committed to helping businesses grow, for free. All you have to do is visit https://tradefocal.com/grow-your-business/ , register for free and upload your business. Then your business is exposed to the steady stream of service finders that visit their website. They also feature businesses, initiate referrals and have an amazing customer support to make your experience largely beautiful. What makes it standout from other marketing agencies is that majority of their services is free. 3. Network Generate good old-fashioned word-of-mouth by participating in networking organizations and events relevant to your industry and your customers. Be sure to approach networking with the attitude, “How can I help others?” rather than “What’s in it for me?” By thinking about how you be of service, you’ll build relationships that lead to new customers. 4. Offer discounts and incentives for new customers only Introductory offers, such as a two-week course at your web design school for N3000, can lure curious customers in your door by providing a low-risk way to try your products or services. Track which customers redeem the special offer, then target them with marketing message encouraging and enticing them to keep buying from you. 5. Re-contact old customers Everything old can be new again—including old customers who haven’t done business with you in a while. Go through your customer contacts on a regular basis and, after six months or a year without an interaction or purchase, reach out to dormant customers with a special offer via email, direct mail or phone. They’ll be glad you remembered them and want to win them back. 6. Get or improve your website. These days, consumers and buyers alike find new businesses primarily by searching online. That means your website has to do some heavy lifting to attract new customers. Give your website a once-over to make sure that the design, content, graphics and SEO are up-to-date. If this isn’t your strong suit, it’s worth enlisting the services of a website design company and/or SEO expert to help. 7. Partner with complementary businesses Team up with businesses that have a similar customer base, but aren’t directly competitive, and strategize how you can target each other’s customers to drive new business to each other. For example, a maternity clothing website and a baby products website could pair up to offer discounts and deals to each other’s customers. 8. Participate in community events. All else being equal, most people like to support independent businesses in their communities. Raise your profile in your community by taking part in charity events and organizations. Sponsor a local fun run, organize a holiday “toys for kids” donation, or supply a Little League team in your city with equipment. It gets your name out there, which helps bring in new customers. |
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