As a business consultant, I've managed a couple of business in about 3 years and I discovered why businesses and startups fail.

The reason is not far-fetched , they don't know how to meet their customers needs...

You are not just in the business of selling, you must EDUCATE your customers into seeing;

1. WHY they need your products or services

2. HOW your products or services will help them experience less pain

3. HOW it will make their life better

4. WHAT they will get when they use your products or services

You must figure out their needs and make sure your product or services meet those needs.

By educating them into seeing how you can meet their needs, you won't struggle as a business owner.

Hope this help you?

P.S: I help businesses grow, reach their goals and offer Consultations,  Marketing and Copywriting Services.