Whether you’re new to the world of SEO or an industry vet, there’s always more to learn. That’s why it’s a good idea to audit your SEO practice every now and then. After all, you wouldn’t start a garden without first going outside and taking in the landscape. You wouldn’t build a website without first knowing where the internet is.
SEO is a widely misunderstood practice. For years, SEO was synonymous with “black hat” tactics like keyword stuffing and hidden text ads. But as the industry evolved, so did the definition of SEO. Today, quality SEO is a critical part of building a successful online business.

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