Learn Why pre-event survey is important part of event planning - Important questions to ask in pre-event survey question

Pre Event survey questions are important to make an event more successful. It is important to collect feedback from people so that we can get the most valuable feedback either in person or digitally. Research and previous case studies are important so that we can learn and do further planning to create a successful event. This is the main reason behind event survey questions to understand the target audience.

Why Pre-Event Survey Questions are important?

Your event survey questions help a lot because the only way you can grow along with your clients is to know them well. Directly asking them about their preferences is the best way you can reach out to them. Add questions like “would you like” can bring the interest of both host and participants to the same page. Filling surveys shouldn’t be a waste of time so, make questions to the point and interesting enough to be filled.

The event is more like a group project among the people. It can only go well when each one of you is aware of the other. This can be solved by distributing a survey template to the other mate. Depending upon the group of people to whom survey forms has to be distributed you can make a set of customized questions. During the event registration process, this pre-event survey will act as a supportive pillar of the event.

Types of Survey Questions:

Here is six different survey question types exist, with a few examples for each:

1. Open-ended questions:

People have different opinions and their opinion matters a lot for the survey analysis. A person has full freedom to answer it in his way.

2. Closed-ended questions:

Closed-ended questions appear such that it gives options to the participants like: multiple choice, drop-down, checkboxes, and ranking questions.

3. Matrix questions:

A matrix question is a collection of multiple-choice questions that are organized in a grid of rows and columns. The participants are presented with the questions in the rows, and the columns provide a set of defined answer options for each question in the row.

4. Rating scale questions:

A rating scale is a closed-ended survey question showing respondent feedback for certain features/products launch ideas or products/services in a comparative form. Just another way of marking an event engaging for attendees.

5. Demographic questions:

Demographic questions are common in market research and market segmentation surveys, and they include information on respondents’ age, gender, marital status, ethnicity, education, household composition, employment status, income, and geography. It helps us to know more about the target audience in detail.

6. Image choice questions:

Appealing survey forms makes it interesting for the participants also to answer them. Moreover, you can add images to multiple-choice questions to make them more engaging for the respondents.

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