YouTube is a very lucrative platform and yet one of the most intimidating ones as well. But still, you can win the race of popularity with some basic yet effective approaches. Before you get started on, what to promote how to promote and when to promote you must know to whom you are promoting.

Get To You Audience: It is advisable that you make sure initially you are reaching for people who are truly interested in your craft. Based on your music genre or the theme of your music you can easily choose your audience to promote music on YouTube. Collaboration with another YouTube music artist is a good idea for more audiences.

Offer Quality Content: Does the number 800 million intimidate you? If yes then you have to know that these are a number of videos you are competing with. And ensuring the quality of your content is a must regardless of the platform. For the music you are making, first, offer the songs to your friends and family and ask them to critique your craft, along with high-quality audio-visual.

Dependable Profile: Being trustworthy is absolutely helpful in the long run. Make sure that your YouTube channel has, a relevant and catchy name, a clear profile picture or a logo, a cover photo, a well narrated about, and details in the description box of the video. You also have to work on the thumbnail of the video and the title of the video as well.

Online Interactions: Interactions are very important. Make sure that you are connected well with your audience. You should have fair conversations with them through the comment section or through social media groups and communities. Arrange Q&A, Live streams for best results.

Schedule Your Releases: Make a date when you are going to release the song. And make a buzz on social media and also on your YouTube channel about the release. Start this campaign prior a month o the release.

Online Optimization: Optimization is the best way to gain visibility on not just YouTube but on every online platform. SEO mostly includes the optimum usage of keywords. You can put the keyword in the title, in the description, and also in form of tags.

Analyze Your Progress: There are a few arrays that will help you to track your progress effectively. You can use the information offered in these miscellanies to your benefit. This includes; watch times, traffic sources, audience demographics, playback locations, audience retention rates, and subscriber rates.

Usage of CTAs: If you have a ‘Call to Action' in your videos then the audience will be directed to do something during the running time of the video or after the video has ended. There are plenty of options for how you can include a CTA in your video. Pop-ups, links in the description bar, and links at the end of the video are some of the most used and very useful CTAs.

Bonus – Paid services are the easiest way to gain popularity. Yes, unlike other strategies this promotional approach requires monetary investment initially. But it will be wise if you go for a smaller promotional package before you go with an elaborate plan.

Thank you