Quick Tips for Email Marketing That Get Results
1. Don’t experiment with the sender field
2. Write a killer subject line
3. Address your reader
4. Make it personal
5. Provide value
6. Make it snappy
7. Make the links and call to action obvious
8. Segment your subscriber list
9. Make sure your email is mobile-responsive
10. Test, test, and test again
11. Split-testing is your friend

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