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How Do You Measure Digital Marketing Efforts For Your Business? - Business - Nairaland

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How Do You Measure Digital Marketing Efforts For Your Business? by AsmartNigerian: 9:33am On Jul 04
You know how digital marketing is all the rage these days, right? But for some business owners, keeping track of the results can be a bit tricky. Some of them look at their ads and wonder, "What am I really getting out of this?"

But no worries! If you have a digital marketer managing your business pages, here are a few things you can measure:

1. Website Traffic: Think of this as the number of people who visit your website each month. It shows how many eyes land on your site.

2. Social Media Engagement: Don't snooze! Check the messages and comments related to your product or service. It'll tell you if people are interested in what you're offering and what they're saying about it.

3. Return on Investment (ROI): If you're making sales through your digital channels, you can calculate your ROI. It'll show you how much profit you're making from your digital marketing efforts.

Hope this info helps you out!

P.S. You can read more about measuring your digital marketing efforts https://brandlifedigital.com/how-to-measure-the-success-of-your-digital-marketing-efforts/

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