Print complementary/business cards with your business name, description, contact information and also include a call to action, to prevent your card from being forgotten or thrown in the thrash. When creating business cards, its purpose should not only be to get your name and business name known in the market. Remember that your business card is one of the most vital marketing tools you can use to promote your business. It should effectively motivate your prospects to take action. Keep in mind that this could be your first and last chance to get your target customers to look at your card so you need to make it good by making a strong call to action which they cannot refuse. You can consider inviting your prospects to visit your website to get a free sample. You can also ask them to present your card to get a special introductory price or a free gift. Whatever it is you offer, you need to make sure you give your prospects a reason to visit your website or patronize you. The idea here is to persuade your potential customers to take some kind of action. You can consider putting the call to action in front of your business card and be incorporated in your overall design. You can also present it at the back for your prospects to have a reason to turn your card over. Aside from the call to action, there are other things you should include at the back. For instance, you should list some of the products you offer and give a discount to first time customers. Remember to make the overall design of your card attractive and professional to look at. Keep in mind that your card represents you and your business, so look at it as a marketing opportunity to communicate essential information about your business to your customers. Feel free to give cards to prospective customers. Ask for permission to drop some cards at places likely to be visited by prospective customers such as banks, hospitals, eateries, restaurants and bars, hotels, churches, parks etc.

Thanx a grt deal for ds post.it makes a whole lot of sense.

@Williams:Thanks for appreciating.You can also give some cards to your loyal customers to help you distribute to friends and relatives.

Did you find the information helpful?