How Thank you cards can grow your business

Want to learn how thank you cards can grow your business as simple as it sounds then keep reading.

People remember beginnings and endings—the brain guesses that the beginning of an interaction (hello and welcome) and the end (good day and farewell) are worth recalling. We’ve all heard about the importance of making a good first impression. But we often forget to create a clear and memorable ending to customer interaction. And as it turns out, the end of a transaction can stay in your clients’ minds for a while.

This is why we must ensure a positive and memorable end to customer interaction. Show that you care, that the transaction mattered to you, and that you’d like the customer to come back and refer you to their friends.

Why Send Thank You Cards?

First and foremost, because we’re all humans, and enjoy when people let us know we are valued. Everyone appreciates being thanked, and your heartfelt gratitude encourages positive business relationships as well as reliable service delivery from that person in the future. Who wouldn’t prefer to do business with someone who took the time to thank you?

There are many opportunities to use thank you cards as a business, below are just a few. Whether it’s an employee appreciation card or a “thanks for the service,” consider embracing as many opportunities as possible.

how to use thank you cards to keep your clients loyal
Here are a few ways to use thank you cards to grow your business:
Thank you for choosing me to work with you. After you’ve been selected to be the service provider, you can send a note to remind them you’re there—if they need anything or have any questions, you’re just a call, text, or visit away.
Thank you for your business. For ad-hoc projects or product purchases, send a note. It doesn’t have to belong; you can simply recognize that the customer stopped in and made a purchase or worked with you on a single project. Adding some personalized details about the purchase helps your customer feel extra special.
Thank you for the referral. When someone liked your products or services enough to recommend you to others, that’s worthy of gratitude. What better way to build your business than through word of mouth?
Thank you for your testimonial. If you have a customer or client who loves you enough to tell the world, you want to thank them for their endorsement of your products and services.
Thank you for your great work. An employee appreciation card says thank you to a team member who has done a great job. Whether or not it’s Employee Appreciation Day, cards can go a long way toward improving morale—who doesn’t like to feel appreciated?
Thank you for partnering with us. The people who provide services at your business deserve recognition for their efforts, as well. Let them know you appreciate what they do for you.

Try using this simple tool and see how you begin to create a positive business environment as well as establish stronger relationships with your old clients who will gladly refer new clients to you.

Tips for better outcomes
 Handwrite in your Cards

If you’re going to take the time to create cards, do it well. Hand-write as much of the inside as possible, but at least the recipient’s name and your signature. If the whole thing is pre-printed, it usually doesn’t look sincere. Remember that the whole point is to build relationships, and that needs a personal touch.

I think of these as the most formal way to say thank you. Not because writing is necessarily formal, but it feels like the most traditional way to be appreciative and acknowledge something. Though they work for anyone in your life, notes tend to imply you know someone well enough to have their address and say thank you. Here are a few things to keep in mind:

If your handwriting isn’t legible perhaps consider a different method of thank you or ask someone to write for you.
Make sure you spell everyone’s names correctly
Use a beautiful envelope

Use different envelopes than your regular business stationery. When you think about thank you notes, you might not immediately consider what kind of envelope to use. By choosing the right envelope, you can influence the recipient’s perception of the card before they even open it.

You don’t want to use the same kind of envelope you send invoices or statements in, because the recipient will immediately assume it’s a bill. That’s not the impact you want! Choosing a standout envelope gives the recipient a bit of anticipation before they even open it. Decorate the envelope or package with hand drawings, stamps, or appropriate details for the recipient.

Consider including a little gift.

Think about the last time you got a bulky envelope. You were probably excited for a moment, wondering what was inside. Thank you cards for employees, clients, and customers will feel the same way. A bulky envelope with a small treat—a gift card or coupon, a bit of candy, a pen—will make it obvious that it contains something fun to open.

Check out a variety of our wooden products here which serve as unique gifts for your clients, friends and family.

Just be sure whatever you enclose adds to your brand’s message and aligns with the quality of your products and services. Sure, it may cost a few dollars or naira, but it’s a small amount of time and effort to deliver premium satisfaction.

Send business thank you cards promptly and consistently.


Send a thank you card as soon as you can after an event. That way, you’ll be perceived as being sincere; waiting too long will make the thanks look like an afterthought. I think the most important thing about saying thank you is doing it promptly. Of course, a thank you at any time is better than none at all, but I find I’m more likely to give thanks if I do it quickly and succinctly. No matter the size of the gift/support, a simple thank you sent within a few days of the event or transaction is always best.

Keep your note simple and straightforward

Don’t taint your thank you note with overt promotion—this isn’t time for a sales pitch. A note of appreciation is best used as a passive sales tool; they’re good for customer relationship building, not for advertising. You can, however, mention an upcoming event you hope they’ll attend. I think a lot of the time, people get hung up on what to say in a thank you and end up not sending one. But honestly, something simple is always best. Yes, it’s lovely to get something long and meaningful, but a simple thank you that mentions the thing you’re thankful for is always enough.

Giving sincere thanks is a simple way to show kindness and appreciation in your business. You don’t have to spend a lot of money to make the people you work with a little happier with a nice note. And, since sending thank you cards can help with your customer retention rates and referral rates, you don’t have a lot to lose.

At its core, giving thanks for something you’ve received, whether it’s an object, an experience, or something intangible like forgiveness or support, is something that just needs to be done, period. The form, timing, and details are rarely as important as the simple act of saying thank you. So when in doubt, a simple thank you in any form is the best thing you can do to show your appreciation.

Things to Avoid:
Spell-check. Make sure you spell everyone’s name correctly.
Rudeness: You’d think it goes without saying, but sometimes people can use thank yous as a way to be passive-aggressive about not liking a gift. If you don’t like it, leave that thought to yourself- notes are about thanking the gesture, not the specifics. (Unless it’s an offensive gift, etc.) If someone sent you a green sweater and you’d prefer pink, this is not the time to say “Thanks so much for the sweater. I haven’t worn green since I was little, but thanks anyway”. I’ve seen that done before, so it’s worth noting that that’s not the best way to truly thank someone.
Don’t OVER thank: If someone treats you to coffee, sending them a few dozen roses to say thank you might be overkill. And it can potentially make them feel uncomfortable or feel like they now need to thank you and start the vicious cycle of “Thank you”, “No, thank YOU” that can happen. Keep the level of the thank you near the level of kindness you received. It’s about making the recipient feel appreciated, but not like they now owe you something in return.
Thank you gifts should be appropriate and not about promoting. 

Saying thank you in any form is better than saying nothing at all. While the world won’t end if you DON’T say thank you, the best way to keep and maintain business and good work relationships is to acknowledge the support someone has shown you.

Did you enjoy reading how to grow your business with thank you cards? Need help with your Thank You cards? Reach us @www.treadsteelprints.com

Content Writing  Tips for Beginners In 2021

Thinking about taking up content writing in 2021? Then this is the right time to take that plunge. Lets show you some content writing tips for beginners in 2021. The advantage of working from the comfortable space of your home makes it an enticing profession today. There are also no age specifications or certain expected qualifications to start a career in the content industry. 

The digital space comprising of various platforms and social media channels has opened a plethora of avenues to explore in the content writing field. The industry is also gaining ground with lots of businesses looking towards content writing as a means of passing across relevant information. But is it easy for beginners to make an impact with their content?

This is why we will look into a few Content writing tips for beginners. Consumers today rely on open communication through content to make a well-informed purchasing decision. Content writing can be an extremely promising vocation.

The secret of good content writing

Anyone with a basic grasp of grammar and syntax can write an article. However, if you want to make a living, you must learn how to write articles that sell. As a new freelance writer, you’ll generate most of your income by writing articles published in print or online.

Magazines, newspapers, commercial blogs, and informational websites are always hungry for fresh, original content. Even when writing white papers, business-to-business communications, email campaigns, advertising, marketing copy, reports, guidelines, or handbooks, the article structure is always your starting point.

The secret to good article writing is to understand how to plan and structure a piece before you write it. A well-structured article allows you to use your writing skills to your best advantage and communicate your ideas correctly, concisely, clearly, coherently, and completely. The key to good structure is good planning.




Here is what a great article looks like:

· It is written entirely;

· Approaches a new topic or perspective;

· It is written in the second person singular “you” or the first person plural “we”;

· It has a clear structure and is easy for the reader to navigate.

· Use video, images, links.




Content Writing Tips for Beginners
1.Write a Compelling Headline

If you want your blog posts to perform well, one simple way to achieve this is by writing magnetic headlines. By playing around with your title after publishing a post, you may significantly increase the post’s conversion rate.

If your headline isn't attracting people to your article, then you won't get much traffic. A great headline can be the difference between a successful article and a failed one.

Search engines don't care much about your headline as long as you are using the right keywords, but people do. Since search engines care about people, they will rank your article lower if your headline isn't attracting them.

It is not easy to write a headline that stands out and makes it impossible for the viewer to not be intrigued. This is something that you will have to master with time and experimentation. Maybe you can ask a friend to give their opinion on the few headlines that you have come up with.

  2. A Catchy Introduction Is important

There are several ways to do an introduction right?. If you have some authority on a subject, it would be great to mention why you are an authority at the beginning of your article.

It is important for the reader to feel that you are offering something that several other articles on the topic aren't. If the reader feels that way after reading the first few lines of your article, there is a high chance that they will read till the end.

While writing the introduction, think about what your readers want and how you can help them get what they want. You just have to convince readers that you understand their needs and have the knowledge or expertise to help them.

Bonus Tips: Quote some stats to make the introduction even better. Or, in rare cases, you can write something controversial to hook readers.

3. Proper Research

You could be one of the finest content writers out there and still end up disappointing your readers if your articles aren't well-researched. Research is the backbone of any article—even if it is on a topic that you have some expertise in.

There is always something more that you can add after doing research, and going the extra mile for your readers is what separates good content writers from great ones. Make sure that you don't rely on just one source, and be sure to verify everything that you write because incorrect information can ruin an article easily.

4. Detailed Content

If you want to do well on the long run, you have to write content for people and not just search engines. People love content that goes into detail and adds to their knowledge. Nobody wants to read five articles when they can just get all of the answers they need from one article.

It is common for readers to scroll through your article quickly to see if it is worth reading or not. If your article is too short or unattractive, your bounce rate will be high, and the search engines will know that your content is not good enough to satisfy readers.

5. Keywords Are Your Best Friend

Using your keywords well is important because the article won't reach the readers if you don't know how to use relevant keywords. The following are the places where you should use keywords.

· Your title and description

· Headlines (only the first headline is fine)

· Anchor text

· At the beginning of the article

· At the end of the article

You have to ensure that the keywords aren't overused, or you will get a penalty and drop in rankings. My advice is to use keywords naturally and not to worry too much about using keywords.

A content writer should always consider the quality of their content before anything else. You will find yourself using relevant keywords naturally after practicing for a while. It can also be good to use several variations of keywords because search engines understand variations and their meaning well.

6. Break It Down

Just look at how this article is structured and see how I have divided it into sections to make it more readable. Since you are writing content for humans, you need to make sure that you break it into digestible components to make it more readable. Nobody wants to read a huge wall of text with no headings or breaks.

One brilliant piece of writing advice that I read somewhere said that you should always write paragraphs of different sizes to make them more interesting for the reader.

There are a lot of successful blogs that only include a line or two in each paragraph. Readers on the web seem to enjoy shorter paragraphs, so doing this could be a good move.

7. Make use of Good Photos 

Photos, videos, infographics, and other types of visual content help the viewers in reading and understanding the content. You just have to make sure that the photos that you are adding are relevant and legal to use.

You can use tools like Canva to create infographics; you will surely be surprised by the high quality of the graphics you create for free. The infographic that you saw earlier in this article was created using Canva.

Photos add spark to your content, and they increase the chances of your reader reading till the end. As long as you are not overdoing it, you should be fine. Just make sure that the photos that you use are either from the Creative Commons or the public domain unless you have explicit permission to use them.

8. Practice Writing more

This is very obvious, but a lot of people forget to use this advice. I recommend that you set a daily writing goal of 500 or more words and keeping up with your writing consistently. This will build your writing habit and improve your content-writing skills at the same time.

First, you can write about the topics that you know most about. Next, you can write about topics after researching them. If you apply this tip properly, you will see a lot of difference in your content quality in a matter of months.

9. Proper Editing

Editing is where an experienced content writer does their best work. After proper editing, a rough draft of an article can be transformed into an amazing resource that will keep readers hooked till the end. You should also keep revising articles that you've already published to fix any mistakes you find and improve the flow.

There is no such thing as excess editing because this is what separates great content writers from good ones. However, if you are working with a client, you shouldn't spend too much time writing an article if the job is a fixed-price job.

In simple words, the quality of your content and the time that you spend writing it should depend on how much you are getting paid. Experienced clients know that you can't write the best content if they aren't paying you what premium writers charge. This doesn't mean that your content should be full of grammatical errors and typos, but it doesn't need to be top-notch to satisfy the client if the payment isn't high.

A mastery of content writing is one of the best skills that you can possess in the digital age. It will not only help you create amazing content for yourself, but it will also enable you to have an amazing career as a freelance writer. You can easily use this skill to earn either extra money or a full-time income depending on your needs. Investing in yourself and taking a good content-writing course to speed things up for you is advised. Hope you found this post on content writing tips for beginners helpful.

Find out more tips on content writing here

Effective Content Writing

Do you want to learn how to start effective content writing in 2021?

Writing content is a dream work for many people and no matter how much effort you put in, some writers are better than others. What makes these writers good at their work is the difference in how they research and function.

In this digital era, where there are numerous content websites online, only writing what is on your mind is not enough. Pairing your exceptional talent with the right way of processing is what makes your writing remarkably good.

Content is as important as the design and aesthetics of your website because it drives search engine results, increases traffic to your page, and establishes your organization as an industry leader.

What Is Content Writing?

Content writing is the process of planning, writing, and editing web content, typically for digital marketing purposes. It can include writing blog posts and articles, scripts for videos and podcasts. Effective Content writing refers is of great importance in boosting your business presence online. With content, businesses can attract leads and foster positive connections with their audience, ultimately pushing them down the sales funnel.

Marketers use content to guide their prospects through different stages of the buyer journey. They leverage different content formats for each stage of the journey, from brand awareness to purchase decisions.

Types of Content

Content writing encompasses many different forms of text-based content.

Here are the most common formats used:

Articles
Product descriptions 
Website content
Email newsletters
Press releases
EBooks

These different content formats can reach potential customers at different stages of the sales funnel.

Research

Your content should reflect factual, research-based information. Organizations that spread false or misleading information are vulnerable to backlash from both search engines and consumers.

Misleading content will ultimately lead to negative company and product reviews and once that occurs, a reduction in sales is a likely outcome.

Factual content, however, helps to establish your business as an authority in its field.

Here is what you should research:

1. Business Goals

Think about the business goals you want to meet, and how you plan to use effective content writing to do this.

You should know:

What type of content format do you need.
The style/tone you want your piece written in.
Your goals  for each piece.

If you want to convert readers into leads, you may need to create more middle-funnel effective content designed to capture high-intent users, and ultimately send them to a relevant lead magnet like a downloadable template or a webinar.

2. Buyer Persona

As our guide to creating a buyer persona notes, a buyer persona is an abstract depiction of your ideal customer. It is founded upon qualitative and quantitative data from market/competitor research and existing customer profiles.

How to create your buyer persona:

SEMrush:

While data and online analytics tools can help you establish your customer personas, there are other methods for getting to know the most common traits exhibited by your customer base. To find them, consider:

Creating online customer surveys
Conducting customer interviews (by phone or in-person)
Talking to sales staff about their customer impressions
Using form fields on your website to request customer information (such as what products they may be interested in)
Mining social media for persona-related information
Focusing on a specific person when creating content can guide the writer and designer towards using the right language and style – your message won’t get watered down from trying to address too many different needs.
3. Search Intent

Users often have very different expectations when using search engines, and, in its guidelines, Google talks a lot about how to understand what users are looking for when using different queries.

Search intent can be broken down into four distinct types:

Informational – the searcher is looking for specific information on a topic.
Navigational – the searcher is looking for a specific web page or site.
Commercial – the searcher is considering a purchase and wants to investigate their options.
Transactional – the searcher wants to purchase something.

To understand the search intent of your users, you need to look at the keywords that you target in your piece.

4. Keyword Research and SEO

For a business, it’s important to remember that, in today’s digital era, effective content writing is closely aligned with SEO. Google and other search engines play a vital role in sending organic traffic to websites, and they value quality content.

To ‘encourage’ Google to rank your business page highly in the search results, you need to offer content that is optimized and designed to render your business relevant for keyword searches. If your business website is loaded with generic or scraped content, it could be penalized by Google and buried three, four, or more pages back in the search results.

SEO is important not only for ranking in search but also for proper communication with clients. 

You’ll want to conduct thorough keyword research for each topic you want to write about. Ideally, you should create a list of the most important and relevant keywords associated with your chosen topic.

You can also choose to create a semantic core. Building a semantic core means collecting all keywords related to the resource's topic, clustering them, and optimizing all pages for groups of collected keywords.

keyword research - how to create a semantic core

Opt for keywords that are realistically attainable for your brand, based on the domain authority of your site concerning keyword difficulty. Tools such as SEMrush’s Keyword Magic Tool can help you get insightful data, enabling you to research the entire market by starting with a seed keyword.

The tool generates topic clusters, as well as lists of related terms and questions people search, which is perfect for creating a semantic core.

 5.Content Strategy

To effectively engage with your audience and outperform your competition’s marketing initiatives, it helps to construct a comprehensive content strategy plan. This plan refers to how you intend to manage your marketing content (i.e. where and when you plan to publish). Your content strategy should include:

Your content formats (i.e. social media posts, articles, etc.)
The channels you will publish on (i.e. your business website, social media networks, etc.)
How you will manage the content (who will do the posting and manage the customer engagements)
Content construction (who will do the writing? If outsourcing, what firm will you use?)
Content performance (who will analyze how your content is performing and report back to you?)
6. Topic Research

Take the time to carry out thorough topic research for an effective content, so that you can come up with strong, strategic ideas for your content that will resonate with your audience and drive results.

When doing topic research, consider using the following tactics for idea generation:

Find your audience’s biggest pain points. You can do this by looking at online reviews, Google’s “most asked questions”.
Run a survey on social media. Ask your followers what they’d love to read about, or what questions they may have.
Conduct a content gap analysis. This looks at the keywords your competitors are ranking for that you aren’t, and for the keywords in which you are being outranked by your competitors.
Planning

Once you’re clear about your goals, topics, content formats, respective funnel stages, and marketing channels, you can work out your content calendar.

The goals you have for the post
Marketing promotion channels
The chosen content type
The topic
Deadlines and publication dates
Task owners or other team members involved in the process
Writing

You’ll want to find a writer or a group of writers that can quickly and seamlessly integrate with your marketing team to develop content that’s on point with your brand and marketing goals.

Focus on a Single Purpose. 
Write in a Unique Voice. The content you publish is the voice of your company and it should be unique to your company’s personality.
Optimize Digital Content. The best digital content often consists of short paragraphs, short sentences, and bulleted lists.
Write a Head-Turning Headline. The headline determines whether audiences will read the rest of your work. 
Hook your readers from the first line. Start your copy with some exciting data, a one-sentence story, or a question. Make people hungry for the details after reading the first line.
Make your copy scan-able. Most people skim read, so use descriptive subheadings, bulleted lists, and white space between paragraphs to ensure that the text is easily scan able.
Use visuals. Videos, images, presentations, charts, infographics, and social media stories are highly effective ways to communicate with your audience.
Be consistent.
Choose an interesting angle.
Tell a story. 
Use data. This is an excellent way to add credibility to your words.
Repurpose old content. You can find excellent topic opportunities when repurposing content; for example, a list-based article may work well as an infographic, or an old blog post could be turned into a video for social media.
Use calls to action (CTAs). Add a short, action-oriented phrase that convinces your consumers to act in a particular way.
Avoid spelling, grammar, and punctuation errors. Don’t forget the importance of grammar and spelling for readability and for creating trust.
Content Writing Tips for Beginners

If you have never tried writing anything before, here are some specific content writing tips for beginners:

Striking Headline: As already discussed, the headline of the content should be given utmost importance. Beginners should specifically take care of how they frame the heading.
Valuable Content: The content should be valuable. Your audience should be able to take away something from the content piece.

You have to keep your audience in mind. If you are writing for youngsters, write more engaging and catchy content. For business professionals and CEOs, the content should be formal and to the point.

Great Conclusion: Conclude with a powerful note. Let the end-thought linger in the minds of your users. 
Feedback: Not many people will tell you to take feedback seriously. However, there is no better way to improve your writing than paying attention to the critics to begin your journey. When your client gives negative feedback, check what you are doing wrong. Take help from fellow writers to know how to write content and get to the core of the issue.

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How to start an online T-shirt Business in Nigeria

T-shirts are not just some kind of casual wear—they have become clothes which help express opinion, ideologies as well as personalities.

Hence, selling t-shirts online has become a popular choice, especially for both beginner and veteran e-commerce entrepreneurs looking for a relatively inexpensive way to learn how to start a business.

It is a competitive industry due to the increase in its popularity. But by building a brand for a particular target audience and creating t-shirt designs your customers want, you will surely make it in the business.

If you’ve been thinking about starting your own online T-shirt business in Nigeria, you must be aware that it’s a competitive field in e-commerce. If you want to succeed, you’ll need to make sure that your store stands out from the rest. To ensure this, it’s important that you source high-quality Tees, have your designs, and learn how to brand.

Exhausting you say, well Relax and learn easy steps to begin.

Let’s get into it.

1. Carve your Niche for Your Online T-Shirt Business

As an e-commerce entrepreneur who is looking to start a successful online T-shirt business, it may be useful to find a niche for your store. If you create a truly unique T-shirt store, either in terms of brand image or the products that are available, your chances for success will be considerably higher.

Make sure proper research is done. Look through other online stores that you like whether local or international and use them to brainstorm T-shirt ideas for your own business. Jot down anything that you think is impressive, and then take some time to think about how you can make your online T-shirt business even better. Ultimately, you can target any niche that interests you. If you think that there is an untapped market, take advantage of it. It’s easier to stand out when there’s little competition, and it’ll be much cheaper, too!

2. Create Your Designs

After deciding your niche, the next step is to put some work into creating and refining your concept. You may be simply creating a T-shirt, but you're also creating a business, so keep image, branding, and company identity in mind.

Spend time brainstorming and expand your idea in different directions. It can be difficult to know whether a design or slogan will resonate with the public, so you may need multiple versions.

When you’re trying to launch a successful online T-shirt business, your design ideas are important. If your T-shirts have great designs, you’re already ahead of the game. Your products will act as a strong foundation for your store’s success.

It’s much easier to market great products, so try to nail this part. Be creative. Don’t be afraid of thinking outside the box. Try out various T-shirt design ideas that relate to your brand, and see which ones fit best with your audience. If you want to try making your T-shirt designs, there are many design websites out there. We explore some of these in our T-shirt templates for your online store article.

If you don’t feel confident in your own ability to design awesome products for your online T-shirt business, seek help from others. You can contact local designers for their services. You can also take advantage of online freelance platforms, like Up work and Fiverr, that you can use to liaise with freelance designers. There are a variety of ways that you can source high-quality design work at an affordable price point.

3. Validate Your T-Shirt Designs

Once you’ve assembled a few solid design ideas for your online T-shirt business, you’ll need to seek validation from others. You may think that the designs that you’ve come up with are ready for printing, but others may point out some vital improvements that will help your products in the long run. It’s also important that the feedback you receive for your designs is unbiased. You can achieve this by posting your designs on some forums (make sure that you watermark your designs so nobody can steal them). You can also receive some professional feedback by getting in contact with some local consultants  they will provide you with professional, unbiased opinions.

Online discussion platforms, like Reddit, can prove to be a vital tool when you’re gauging the success of your T-shirt business designs.

4. Source Your Products

When you’ve validated the designs for your online T-shirt business, you’ll need to take some time to consider where you’ll be sourcing your T-shirts from. It is better to source high-quality T-shirts for your store’s inventory because it’ll make for a superior customer experience that will rival your competition.

Not all t-shirts are the same and not all print jobs are the same. As we mentioned above, quality is paramount to your brand and its success, so it’s important to educate yourself and choose your blank shirts wisely.

It might be tempting to sacrifice quality for higher profit margins, but you need to consider how the quality will affect a customer’s decision to share your brand and purchase from you again.

Choosing a quality t-shirt encompasses several factors, including fit, sizing, material, softness, and weight. A great starting point for determining which blank t-shirt to use is to check out T-Shirt Magazine’s review of some of the most popular blank t-shirts for printing.

Once you narrow down your choices, it’s strongly recommended to order samples so you can make an informed final decision. You can buy from sites like Alibaba or from your local market dealers such as T shirt dealers in Balogun Market, Lagos.

 If your customers find that your T-shirts are shrinking or ripping after a couple of wears, it’ll build a bad reputation for your e-commerce store. This will dramatically decrease the chances of these customers purchasing from your store again, which is something you want to avoid. If your online T-shirt business is stocked with high-quality products that are built to last, then your store will gain a great reputation that will help your business grow.

5. Print Your Designs

Having high-quality prints on your products is essential for a successful online T-shirt business. If your customers find that your designs are cracking or fading after a few washes, this will leave them with a bad impression of your business.

There are various options that you can take advantage of to print your designs. You can get in contact with local printing businesses, which will allow you to check the quality of your prints before you ship them to customers. You can also buy a small sublimation machine if you can afford one which will help you save money on the long run.

One way to keep costs low is to order shirts in bulk. You would be surprised how much you can save by bumping an order from 10 to 20 pieces. You may end up with more pieces than you intended to buy for just a few Naira more than you planned to spend.

6. Set a Price

Another important aspect of starting a t-shirt business is determining the pricing of your products.

After you've scouted printing and materials sources, review and compare different T-shirt-creation options to find the price you can afford. Your cost upfront will depend on the size and number of colors of the design, the type of printing you choose, and the quality of T-shirts you select.

In Nigeria, different brands such as polo, BYC, Pilot are affordable and readily available in the market and affordable as well.

When pricing your T-shirts to make a profit, you'll have to cover all your expenses: printing and production, marketing, services or supplies, and all other overhead.

Keep in mind what the market will pay. For example, the average price range of  branded T-shirts in Nigeria is within N3,000 to N6000 depending on the quality. If you price your T-shirts too high, you could end up with a lot of unsold inventory.

7. Set Up Your Online Presence

Finally, you need to start thinking about where you want to sell and market your product. For a T-shirt business, it is super important to know your audience, as T-shirts can be versatile, all-inclusive, or very niche. At this stage, you will have decided on your design and have an idea of your audience, but what about your competitors? Have you looked them up and found out where they are selling and marketing their tees?

Taking the time to do market research will help you to define your audience before you start selling. It will also ensure that you are present on the right platforms for your audience to find your products easily.

It could be the case that your target market is active on Instagram and Facebook, and they don’t spend time searching for T-shirts through Google Search. This means that influencer marketing and advertising are your best options for success, instead of spending a lot of time and resources on search engine optimization.

Once you have mapped where your competitors are and where your ideal customers like to hang out online, you can start to set up and build your online brand presence. You are now ready to start selling T-shirts online!

8. Market Your Shirts

There are many ways to market your new T-shirts, but they all start with visibility for the target buyer. By this point, you have a good sense of the best buyers for your T-shirts (e.g., age, gender, common interests, etc.), and where you can find them. Social media has become a major advertising tool, and services abound to help you make your product visible on Instagram, Facebook, YouTube, Twitter, Pinterest, WhatsApp and others. If your target buyer is a zombie-loving high-school student, market your T-shirts where zombie-loving high-school students hang out, online and off. You can sell your T-shirts on your business website, through online marketplaces, and even at face-to-face events like trade shows, and local bazaars.

We print Tshirts at very affordable prices.
Check us @https://treadsteelprints.com/contact-us/

LOCAL PRINT-SHOP OR ONLINE PRINTING. WHICH IS BETTER FOR YOUR BUSINESS?

Do customers receive as much attention to detail, and help, by going to an online printing company? In the long run, are they saving money or do they just assume they are saving money? What are the major differences between using a Local Print-Shop or online printing?

There are many benefits to using both, but one definitely supersedes the other in terms of Printing local printing services that are better for your business, as well as your community. A local digital printing company offers guaranteed customer support. You can walk into a physical location and speak with a knowledgeable print shop team. You can depend on the support of your local print shop to help you every step of the way and offer exemplary results and benefits.
We think a professional, local printer beats an online printer every time. Here are a few reasons why:

1 LONG-TERM RELATIONSHIP

One of the best perks of using a local print shop is that you can develop a lasting relationship with a printing company you can trust. You can easily perform a quality check on orders to ensure they are specifically printed to reflect ideal images and your brand. The more you get to know each other, the better the printing jobs become. Local printing shops pay special attention to details, their valued customers, quality, and fast turnaround times ranging from simple printing services to the most complex LOCAL PRINT-SHOP OR ONLINE

2 COMMUNICATION

Local print shops just have a better flow of communication with their clients. You have access to a physical location with a quality print shop team ready to discuss your orders, requests, or concerns in person. You don’t get that kind of communication placing an online order.
A good printer, online or offline, offers you a project proof to review before its printed. Some online printers, usually for an extra fee, will send you a hard copy proof or have an employee check the file for obvious errors. The key difference: your local printer provides a hard-copy proof, usually for no extra charge, and can catch errors that an online printer won’t.

3 COST

Which costs more? Online printers market their savings as the number one difference. Pricing is usually the first thought for most customers, but comparing local print shops like ours to online printing is like comparing apples to oranges. Here are some of the differences:
When it comes to Online Printing, Customers have to submit a PERFECT file. Most online printers may not check the work for mistakes or errors. Knowledge of bleeds, crops, and formatting is necessary. The customer must then pay for any corrections made to their files, as well as high shipping costs.

Local printers on the other hand work with their customers to make sure the sizing and the layout are correct as well as to  advise our customers on their files and different material options. By doing this we ensure the final printed piece is perfect! Then deliver the project if the client wants that option.

4 KNOWLEDGE

Most Local Print Shops have an expert in-house team with many years in the printing industry. A customer debating on whether to use online or local printing should take into consideration just how complicated the printing process is. Technology is constantly changing, and many factors go into creating a finished piece.

For Online Printing, there is little guidance and no guarantee the customer will get the results they intended meanwhile, once a client works with local print shops, they deal with experts that help inform clients of the process and in turn, will save them lots of headaches. Customers have their project on time, within their budget, and the way they envisioned it.

5 CUSTOMER SERVICE

Customers are people, not orders to Local Print Shops. Communication is key. Every order that comes in is followed by phone calls, emails, and even personal meetings.

Online Printing is usually all computerized. No one to really help guide a customer through the different processes of printing from design to printing the job. With the local print shops, Clients get to meet Real people who work with them from start to finish. Customer satisfaction is the number one priority!

6 CONSISTENCY

Cohesiveness and consistency are so important for corporate branding. Local Print Shops makes sure all of corporate pieces have the same papers, colors, and design. It matters to us that our customers are satisfied and happy with their printed pieces.
Online – Colors may vary and the paper stocks may vary. A customer doesn’t know what it will look like until it’s delivered. There are no assurances or guarantees.

A local shop will keep profiles of each customer’s prior projects on file to assure future printing matches.  Printing we will run press proofs if necessary to make sure the customer gets the "perfect blue". With Precision Printing if a customer wants “peacock green,” they’ll get the peacock green they envisioned!

7 SPEED

There’s a saying, “You can have it fast or you can have it good, but you can’t have both.” at Precision Printing, I can assure you that's just not the case.
Just because online is open 24/7 doesn’t guarantee you’ll receive your product when you want. Shipping is out of their control, Meanwhile, For Local Print Shops, we prioritize jobs to meet the customer's needs.

Conclusion

Next time you’re considering either a LOCAL PRINT-SHOP OR ONLINE Printing, consider all of your options. Most Local Print Shops have started to build a strong Online presence with Solid activities on their websites, social media handles, and closing deals on platforms like WhatsApp.
But Nothing still beats visiting your local print shop

These are all factors when choosing online or local printing. Both have a place in the printing world, but when a customer wants a job done right, it’s probably in their best interest to choose local. When looking to print in Nigeria,choose Treadsteel company Prints whether its LOCAL PRINT-SHOP OR ONLINE Printing we deliver!

Contact us 08184523196