TWO Nigerians have developed new apps targeted
at making online purchase of items easier and
faster.
The two developers, Esosa Ighodaro and Abiodun
Johnson, christened the application, ‘CoSign’,
explained that technology was supposed to make
life easier, as such, they said the new apps also
provide money making opportunities for would be
users.
They said the company was officially launched
this year but the idea was conceived in July
2013.
Ighodaro described Cosign ‘as a mobile app that
allows user to take a picture of any item or
product, tag the product’s information within the
picture and “when you share it socially on any
social media app, it becomes a “shoppable” post.
“We wanted to explore a new way to turn social
media impressions into sales and speed up the
purchase process drastically.
“CoSign has levels of influence, which increases
the revenue percentage in each level and
motivates users to work harder ”.
Consumers, according to her, can now view posts
within multiple social media channels and
immediately purchase the items with just one
click.
She said the ‘Buy’ button takes the user to the
product page on the retailers website where such
transaction can be confirmed and checkout within
seconds, adding that anyone can shop from your
image and be directed to the online or virtual
shop of where to buy that item or product.
She stressed that when anybody shops from the
uploaded image, a commission is given to the
person that upload the item or product.
Speaking on how they came up with the idea of
the application, she said they observed there was
a void in the technological space, where one can
quickly gets what one wanted and “we decided to
fill that void by finding and creating a way to
make it easier for people to share information
about different products with a single click.”
With over 350 million pictures shared on
Facebook daily and over 700 photos shared per
second on Instagram, picture sharing has never
been so popular and this app not only indulges
the picture sharing passion, but also allows one
profit at the same time. CoSign’s aim is to
incentivize the consumer while bringing more
exposure to a brand or company, all at the same
time.