Few weeks after castigating the Federal Government for allegedly hiring a foreign Public Relations firm, the All progressive Congress, APC, has hired Burson-Marsteller, a London based Public Relations and Public Affairs for an annual fee of $1.2 Million, approximately N200 Million.

Perception and narratives that its members are Boko Haram sympathizers, trail the APC, an appendage that may likely affect the APC’s electoral fortunes in 2015. One of the main focuses of the P.R firm would be to change the narrative using the media among others.
http://www.societyreelnews.com/apc-hires-another-foreign-pr-firm-for-1-2m-over-boko-haram-tag/

Too late. APC will always be known as Nigeria's version of Egyptian muslim brotherhood. Besides, most of its members studied Janjaweedism in Sudan.