Any broad sense of optimism seems to continually be met with frustration. Yes frustration is something most women of colour have to deal with when picking a foundation to match them. Lately the largest makeup companies have attempted broader selections, celebrity collaborations and more targeted marketing. So why do we have this problem.

Well firstly being brown, despite what some brand “experts” may think, we do not all have the same tones and shades on our faces. From a commercial point of view it is more expensive to make the darker tones with different undertones. That is because apparently they do not sell as often. WHAT !!

in fact there is more humans with darker melanin in their skin than your Caucasian skin. to top that, there are lighter skin toned men and women who constantly tan get a “healthy” glowing skin. So for darker colour foundations not to sell is a poor excuse.

Major brands are now only jumping on the band wagon as the proud melanin skinned beauties are causing a ripple in the sea.

Lets take the spotlight away from these major brands and show some love and support to new up and coming brands, who actually went out their way to cater for this group.

Twok London The Woman Of Kolor is a London based cosmetics company offering a wide range of awesome products for women of colour. Our products are innovative, inclusive, trendy, safe and of the highest quality. TWOK London loves to collaborate with other brands and makeup artists in the celebration of diversity and empowering others.

They believe make up is more than just coloured paint on your face, it’s a powerful accessory, well being enhancer and personality courier. Everyone, regardless of their skin tone, ethnicity, shade, colour or texture should have convenient access to products that enable them to celebrate their identity, without the need to break the bank.
TWOK is all about real people expressing themselves apologetically — Talk it-Walk it — Own it — Kill it.

What amazing about this brand is that their lightest shade (50) starts of medium to tan range then it goes darker. They are defiantly catering to the women of colour and like they said being apologetically about it.

They have 10 shades available, and the key claims of the this foundation is to give you a flawless filter look, without looking chalky. This is a matte finish foundation which will give you a 12 hour stay. It is suitable for all skin types which will brighten up your complexion.

One layer goes a long way which will give you a natural yet full coverage look. Personally i didn’t even need to add a concealer under my eye, if need be just add a dab more of this foundation and blend.
the consistency of this foundation was not runny and the bottle came with a pump which made things a lot easier. for a 30ml you are looking to pay £16.00 which is amazing for a foundation which offers so much. Marked as one of their bestsellers i can see why.

They may only have 10 shades but for a up and coming brand its a start. especially as they offer other items catered towards the women of colour on their site. I gave this foundation a try for the first time today and here is my personnel thoughts after having it on for the whole day, yep i gave it a full 12 hours test.

The foundation that matched my skin the most was 110. I only needed 1 pump to give me a full coverage look all over the face and I applied it with a dense makeup brush. As it is long wearing what I discover was that this foundation does dry fast, so you do not have much play time to blend and you must blend fast. Once it sets…..it sets. I have a combo skin with dry and oily areas, I deliberately didn’t use a primer to see just how well this foundation holds out. I also skiped on the powder to see just how good it does around my oily areas.

(Photo taken in natural day light on Iphone)

When I checked back 4 hours later, the foundation was still as it was when i applied, yes i could see some smile lines appearing, but for someone who smiles a lot its hard not to get them. I still felt matte, the foundation felt comfortable and not sticky, it didn’t go patchy and i still had the coverage.

Checking back after 9 hours of wear, the foundation did change. The shine came through!. My problem area was the center of the face around my chin and nose. Do have in mind that i did not powder down my face just to see exactly how long it would take for the shine to come out. As for fine lines, they are a lot more noticeable but not as bad as what other foundations have given me. One other test i did do is a flash back test. i took a picture of myself with a flash to see if there would be a difference in colour……and yes there was.

The flash could be because the foundation does have a illuminating ingredient or aspect to it which helps to brighten the complexion. We all know anything which is illuminating will have a certain level of flashback. This can be overcome by setting the foundation after application with powder. Taking the foundation off needed a little bit of elbow grease. This defiantly clarifies this is long wearing foundation which will defiantly give you 12+ hours stay.

Overall this foundation gets a 4 star, It is long wearing, It is full coverage, it did keep me matte for most parts, i had a lot Less lines than some foundation, it was comfortable and it is affordable great value for money.

Author: FwBeauty
https://twoklondon.com/fashion/blog/foundation-for-women-of-colour/

A professional makeup artists’ delight for creating looks with more coverage, loved by trendy ladies looking for a natural skin-like look, applauded by makeup enthusiast and bloggers because its’ easy blend, high quality and texture, TWOK London foundation has been compared to some of the world’s top end brands, despite costing half the price. Main picture from left to right. Kolor140, Kolor210, Kolor110. To follow CLICK HERE https://www.instagram.com/twoklondon/
Link to full article on LindaIkeji blog here: https://www.lindaikejisblog.com/2018/4/makeup-update-ace-your-base-with-twok-london-flawless-filter-foundation.html

The ideal liquid foundation for all skin types, to create a flawless finished look.

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

From Left to Right Kolor60, Kolor50, Kolor90.

TWOKLondon 12 hour matte finish foundation is a buildable product that can be used by everyone, and it’s currently available in 10 custom colour shades. Due to increasing demand, the brand is working to extend its shade selection along with other exciting and innovative products.


Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

Please click on the link to open the video: https://www.dropbox.com/s/i933vtgez0c35js/TWOK%20-%20BTS.mov?dl=0

To get the latest updates or see your favourite makeup artists TWOKing the product follow/contact:

Instagram: @twoklondon
www.twoklondon.com
Facebook page: https://www.facebook.com/twoklondon/
Twitter: @twoklondon
Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

@t.alamodebeauty using Kolor90

@beautybyttee Rocking Kolor160

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

@Kelechick_m rocking Kolor160

@mlprobeauty rocking Kolor160

TWOK – The Woman of Kolor is a UK based cosmetics company offering innovative, trendy, safe and high quality products for women of colour. Launched by a Nigerian and UK based pharmacist, the brand aims to continuously celebrate diversity and inclusivity in the beauty industry. Read more here

http://twoklondon.com/fashion/about-us/

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

@evoresignature rocking Kolor160

@oluwayemisi_s rocking Kolor160

To find your perfect or closest shade match, checkout their Match My Shade tool:

www.twoklondohttp://twoklondon.com/fashion/shade

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

@beautybyttee rocking Kolor160

@sooo_pro rocking Kolor170

TWOK London’s Flawless Filter Foundation is:

Email: info@twoklondon.com for nationwide wholesale catalogue to enjoy fantastic trade rates.

ONLINE PURCHASE

www.healthmarket.ng or call 07068092052
www.girlyessentials.com.ng or call 08179224062
IN STORE PURCHASE

Lagos - Medplus Stores

45 Saka Tinubu V/I
Admiralty Way Lekki

Ikeja City Mall
Adetokunbo Ademola V/I

Shoprite Adeniran Ogunsanya
Keffi Road
Lekki Phase 1

Lo’lavita Hair and Beauty
Abuja

Ambassadorelle Beauty. Call 08118076501 or 09057733997
USA AND CANADA

Amazon.com. Search for TWOK London

www.twoklondon.com

UK, EUROPE AND INTERNATIONAL

www.twoklondon.com

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

@bregha in Kolor180

@lhidhiastanley in Kolor170

ALL IMAGES POWERED BY @beautygeekng

If you’re interested in meeting the TWOK team in London, with New York based makeup artist @Moshoodat and iconic photographer @islandboiphotography, visit their website or social media for more: Get tickets in London for WOKE BEAUTY LIVE SESSION by clicking https://www.eventbrite.co.uk/e/twok-london-presents-woke-beauty-live-tickets-44698892591

A professional makeup artists’ delight for creating looks with more coverage, loved by trendy ladies looking for a natural skin-like look, applauded by makeup enthusiast and bloggers because its’ easy blend, high quality and texture, TWOK London foundation has been compared to some of the world’s top end brands, despite costing half the price. Main picture from left to right. Kolor140, Kolor210, Kolor110. To follow CLICK HERE

The ideal liquid foundation for all skin types, to create a flawless finished look.

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

From Left to Right Kolor60, Kolor50, Kolor90.

TWOKLondon 12 hour matte finish foundation is a buildable product that can be used by everyone, and it’s currently available in 10 custom colour shades. Due to increasing demand, the brand is working to extend its shade selection along with other exciting and innovative products.


Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

Please click on the link to open the video: https:///QtjEib

To get the latest updates or see your favourite makeup artists TWOKing the product follow/contact:

Instagram: @twoklondon
www.twoklondon.com
Facebook page: https://www.facebook.com/twoklondon/
Twitter: @twoklondon
Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

@t.alamodebeauty using Kolor90

@beautybyttee Rocking Kolor160

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

@Kelechick_m rocking Kolor160

@mlprobeauty rocking Kolor160

TWOK – The Woman of Kolor is a UK based cosmetics company offering innovative, trendy, safe and high quality products for women of colour. Launched by a Nigerian and UK based pharmacist, the brand aims to continuously celebrate diversity and inclusivity in the beauty industry. Read more here

http://twoklondon.com/fashion/about-us/

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

@evoresignature rocking Kolor160

@oluwayemisi_s rocking Kolor160

To find your perfect or closest shade match, checkout their Match My Shade tool:

www.twoklondohttp://twoklondon.com/fashion/shade

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

@beautybyttee rocking Kolor160

@sooo_pro rocking Kolor170

TWOK London’s Flawless Filter Foundation is:

Email: info@twoklondon.com for nationwide wholesale catalogue to enjoy fantastic trade rates.

ONLINE PURCHASE

www.healthmarket.ng or call 07068092052
www.girlyessentials.com.ng or call 08179224062
IN STORE PURCHASE

Lagos - Medplus Stores

45 Saka Tinubu V/I
Admiralty Way Lekki
Ikeja City Mall
Adetokunbo Ademola V/I
Shoprite Adeniran Ogunsanya
Keffi Road
Lekki Phase 1
Lo’lavita Hair and Beauty
Abuja

Ambassadorelle Beauty. Call 08118076501 or 09057733997
USA AND CANADA

Amazon.com. Search for TWOK London

www.twoklondon.com

UK, EUROPE AND INTERNATIONAL

www.twoklondon.com

Makeup Update: ACE your base with TWOK London Flawless Filter Foundation

@bregha in Kolor180

@lhidhiastanley in Kolor170

ALL IMAGES POWERED BY @beautygeekng

If you’re interested in meeting the TWOK team in London, with New York based makeup artist @Moshoodat and iconic photographer @islandboiphotography, visit their website or social media for more: Get tickets in London for WOKE BEAUTY LIVE SESSION by clicking HERE

Healthmarket.ng is seeking Makeup Artists and Beauty Bloggers nationwide on behalf of a UK based cosmetics company.
 
Responsibilities:

You will be using our range of makeup and cosmetic products on yourself and customers and possibly doing live demos for customers, retailers, colleagues, university students, colleges and makeup schools in your local area.

Promoting our product range on social media including Facebook, Instagram, Youtube, Twitter and Snapchat.

Taking product pictures and lots of selfies

Creating relevant on trend content to boost product knowledge in the local market
 

Requirements:

This is a self employed commission based position and is results driven.
Immediate start required

Basic understanding of the beauty industry required and love for makeup and social media

Representatives can apply from any State in Nigeria but must have good understanding of the local cosmetics market in their location


Interested candidate should send CVs to bayotimes@yahoo.co.uk

Healthmarket.ng is seeking Sales Representatives nationwide on behalf of a UK based cosmetics company.

Responsibilities:

You will be selling our range of makeup and cosmetic products to retailers, wholesalers, pharmacies and supermarkets in your local area.
Visiting retailers to gain orders for the products
Sending product order information to our admin team via email
For each closed sale you will receive a commission payment
Your Field Sales appointments will be set for you by our internal telemarketing team

Requirements:

This is a self employed commission based position and is results driven
Immediate start required
Basic understanding of the cosmetics industry and supply chain required 
Representatives can apply from any State in Nigeria but must have good understanding of the local cosmetics market in their location

Interested candidate should send CVs to bayotimes@yahoo.co.uk

Are you an established pharmacist with a pharmacy business considering a partnership? Or an up-and-coming pharmacist interested in owning your own pharmacy in the near future?

Going into a pharmacy partnership with the right person and niche ideas can provide many business, financial and lifestyle benefits for both parties.

If you’re interested, please send a cover letter and your profile to info@nigeriahealthfinder.com , info@healthmarket.ng, bayotimes@yahoo.co.uk to learn more.

Application deadline: 31 August, 2017
Note: Only shortlisted applications will get a feedback.

About Us
We’re a cosmetics start up, currently looking for a Social Media Marketing Intern with the right blend of skills and attitude in preparation for our launch in a few months. Our makeup line is safe and of the highest quality, created to meet the beauty needs for women of colour.
“Be Yourself - Talk it, Walk it, Own it, Keep it…that sums up what we do.

After the internship, a successful candidate willing to continue working with the company may be offered equity in the business and salary as the business grows.

Requirements
It is a varied role with the following main requirements:
Graduate with strong UX and visual ability
Digital and/or social media marketing experience.
Highly proficient using Photoshop, InDesign and illustrator
Ability to work independently and contribute ideas to running projects
Aid in the preparation of blog and newsletter content. Build blogs and newsletters.
Creating, manage, maintain, and monitor social media websites as well as digital marketing initiatives
Possess strong writing skills
Be a self-starter able to work on own initiative who needs minimal oversight to achieve goals
A working laptop to use during the internship.

Good to have, but not necessary
Interest in the beauty, cosmetics & creative industries
Actively follow cosmetics industry news and trends

Offer
Any expenses incurred would be reimbursed
Advice and support from other successful individuals
Opportunity to gain valuable experience and reference
Working time based on your availability

If this sounds like you, please send us your CV and your mobile number with your application. We would love to hear from you.
bayotimes@yahoo.co.uk

Requirements:
Experience in retail pharmacy
BSc Minimum qualification
You will ensure customers are at the heart of everything you do and must be eager to learn
Excellent time management and organisational skills
Health promotion experience and ability to use online social media platforms.
A personal laptop is an advantage, but not necessary

Interested and qualified Aapplicants should send their application (CV/Resume) to info@nigeriahealthfinder.com , info@healthmarket.ng, doublebloom.ng@hotmail.com , bayotimes@yahoo.co.uk

Application deadline: 31 January, 2017
Note: Only shortlisted candidates would be contacted

http://www.lindaikejisblog.com/2016/11/healthmarketng-brings-your-favourite.html

Following a successful pilot, Nigeria’s premier online platform for licensed pharmacies/health and beauty product retailers are set to roll out nationwide. www.healthmarket.ng is a one stop platform that enables carefully selected retailers trade online, deliver to their customers nationwide, without compromising ethical and professional standards.


The platform was developed with some of the key problems facing the pharmaceutical industry in mind. Including, but not limited to counterfeit drugs, poor distribution system, poor access to quality medication and shortage of skilled healthcare workers. Not to mention the increasing cost of medicines and shortage of crucial medicines. Healthmarket.ng offers an efficient solution to a lot of these problems through the use of technology and tailored processes.

Reasons Why People Use Healthmarket.ng
 Quick and reliable access to licensed pharmacies/healthcare/beauty products, just with the click of a few buttons
 Nationwide delivery to your door step
 Customers overseas avoid the hassle of sending cash to Nigeria for healthcare purchases, because it’s easier ordering quality medicines and related items for loved ones in Nigeria via www.healthmarket.ng
 More privacy for people who prefer a more discreet alternative to a traditional pharmacy
 Transparent prescription service aimed at reducing the abuse of prescriptions and self-medication, etc.
 Prescription notifications to alert you when your prescription medicine is about to run out
 Keep track of all your medicines and other products purchased
 Peace of mind purchasing all your healthcare needs from a single platform
 Increased sales and growth opportunities for small pharmacies/retailers
 Foster synergy amongst local pharmacies, whilst creating new opportunities with foreign healthcare organisations
 Save pharmacies the unnecessary cost and trouble of developing/managing an e-commerce website
For more visit https://www.healthmarket.ng/why-us

Become a Seller on healthmarket.ng
We’re interested in organisations with similar ideology to create a convenient, reliable and transparent access for genuine products. To get listed, please contact us or fill and send a copy of our QA assessment questionnaire (if you’re a pharmacy). Once approved, it’s easy to list your products and start selling. Learn more here https://www.healthmarket.ng/Vendor-QA-Assessment-Questionnaire.pdf

On-going All Things Baby Campaign
More brands, More Products and 25% off your next delivery cost!
In preparation for a healthy yuletide season, we’re running a series of campaigns across our key departments to help you live healthier during this season. Click here for more https:///qdyl4r

To receive future newsletters on sexual health, weight loss and other health & wellbeing focused campaigns, click here to subscribe https:///mnRSh8.

For our frequently asked questions, go to https://www.healthmarket.ng/faq

Contact: Mobile or WhatsApp - 07068092052 or 08099911006
BBM: D1A18F76
Website: https://www.healthmarket.ng/
Twitter: https://twitter.com/healthmarket_ng
Facebook: https://www.facebook.com/healthmarketng/
Instagram: https://www.instagram.com/healthmarketnigeria/

Due to the success of our pilot online pharmacy project, the need for a Sales Representative has arisen. This role aims to develop new business and partners within the health industry.

Responsibilities
Main responsibility for generating new partners in the pharmaceutical/healthcare industry
Upon approval, attend industry functions, such as association events and conferences and provide feedback and information on the market and creative trends.
As required, manage customer relationship to maintain positive perceptions
Actively seek out new business opportunities


Requirements
*Sales experience with pharmaceutical companies is advantageous
*Experience in either sales, marketing or business management role
*Degree level educated in health, pharmacy or business subjects
*Sound knowledge of the pharmaceutical industry
*Excellent time management and organisational skills
*Client facing experience and managing customer relationships.
*Must have laptop and internet access


Hours and Place of Work
Business Hours flexible and Working from home.


Payment
Salary and Commission to be discussed


This is an excellent opportunity to really learn about online health start-up, earn & catapult their earning potential into the lucrative area of business development role. This position is a commission based role. Candidates without the relevant commercial or technical experience need not apply.


Interested and Qualified
Applicants should send their application (CV/Resume) to info@nigeriahealthfinder.com , info@healthmarket.ng, doublebloom.ng@hotmail.com


Application deadline:
12 November, 2016
Note: Only shortlisted candidates would be contacted.

Despite the slow adoption of digital health, the future of healthcare still lies in digital healthcare – our company is one of the few health-tech start-ups in Nigeria. We’re looking for an eager Marketing Intern to assist the company in partner acquisition and brand awareness. This is an excellent opportunity for someone seeking to gain hands on experience in a health-tech start-up.

Internship Details
12 week program (Oct – Dec/Jan)
Commission only - No basic salary, but all expenses will be paid
Permanent (paid) opportunity maybe available, upon successful internship.

Preferred Knowledge/Skills
*Ability to promote and sell healthcare/pharmaceutical services
*Excellent written and verbal communication skills as well as strong organizational skills

*bility to provide service demonstrations, presentations and educate consumers on the service

*Understanding of ecommerce, online marketing and social media
*Working knowledge of pharmaceutical or health industry
*Client facing experience and managing customer relationships.
*Able to act as a ambassador

Education Requirements
OND, HND, or BSc in any subject

Interested and Qualified Applicants should send their application (CV/Resume) to info@nigeriahealthfinder.com , info@healthmarket.ng, doublebloom.ng@hotmail.com

Application deadline: 28 October, 2016
Note: Only shortlisted candidates would be contacted.

We want to knw the out come

Take Your Pharmacy Online | Sell On Healthmarket.ng

Africa’s first hyper-local pharmacy marketplace - healthmarket.ng allows licensed and carefully selected pharmacies/merchants to sell a broad range of medicines, healthcare, beauty and other related products online, without compromising ethical and professional standards. From prescriptions, OTCs, toiletries and fragrances to cosmetics, electrical items and many more.

Customers who are unable or unwilling to visit a traditional pharmacy for any reason, can now purchase genuine products with the click of a few buttons, and have it delivered to the comfort of their homes or offices.

Do you own a small (licensed) retail pharmacy and thinking of increasing your customers locally and across Nigeria?
Hit by the recession/forex challenges, and worried about the continued existence of your pharmacy/healthcare/beauty business?
Are you planning to promote your brand to a target audience serious about their health?
Are you a manufacturer or distributor looking to launch a NAFDAC approved product, and thinking of diversifying your distribution network across Nigeria?

Well, plan or look no further. Healthmarket.ng was setup to partner with pharmacies and healthcare retailers rather than being in stiff competition with them. There are no sign up costs to join. We just charge a 10% fee on each item sold. Read more here, on benefits of partnering with us https://www.healthmarket.ng/why-us


Refer-a-Pharmacy – Earn ₦2,000 mobile top-up
*Simply tell a pharmacy/healthcare/beauty retail business about our marketplace.
*Seek the owner’s permission to text or email their details. I.e. business name, address, mobile number etc.
*If the business reasonably satisfy our requirements, it will be listed and you get your ₦2,000 mobile top-up.

Apply & Qualify
Vendors are selected based on their questionnaire score, reputation, and alignment with our values. See pharmacy questionnaire: http://healthmarket.ng/Vendor-QA-Assessment-Questionnaire.pdf

Healthmarket.ng is a win-win for patients, pharmacies and Nigeria health industry.

For inquiries, please contact:
info@healthmarket.ng, info@nigeriahealthfinder.com, toyin@healthmarket.ng
Tel: 0706 8092 052
UK WhatsApp: +44 07881 905 456

Experienced Pharmacist required for a full time role for a new online platform and retail pharmacy outlet in Festac area.

Requirements:


*Proficient use of social media platforms.
*Specialization: retail pharmacy and management
*Minimum qualification: BSc
*Years:3 years minimum
*Must be eager to learn and be forward thinking.
*Can work using own initiative, good written and verbal skills and "can do" attitude.
*Preferred candidate should live within Amuwo Odofin and environs. But candidates outside this area are welcome.

Interested candidates kindly contact 07068092052 or email: Toyin@healthmarket.ng or Info@nigeriahealthfinder.com

Experienced Pharmacist required for a full time role for a new online platform and retail pharmacy outlet in Festac area.

Requirements:


*Proficient use of social media platforms.
*Specialization: retail pharmacy and management
*Minimum qualification: BSc
*Years:3 years minimum
*Must be eager to learn and be forward thinking.
*Can work using own initiative, good written and verbal skills and "can do" attitude.
*Preferred candidate should live within Amuwo Odofin and environs. But candidates outside this area are welcome.

Interested candidates kindly contact 07068092052 or email: Toyin@healthmarket.ng or Info@nigeriahealthfinder.com

3

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